全球运动太阳镜市场 - 增长、趋势、COVID-19 影响和预测(2022 - 2027 年)

全球运动太阳镜市场按类型分为偏光和非偏光,按类别分为男士运动太阳镜、女士运动太阳镜和中性运动太阳镜;按分销渠道分为线下零售渠道和线上零售渠道;按地理。

市场快照

Sports Sunglasses Market Size
Study Period: 2016 - 2026
Base Year: 2021
Fastest Growing Market: Asia Pacific
Largest Market: North America
CAGR: 3.5 %
Sports Sunglasses Market Key Players

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市场概况

在预测期内,全球运动太阳镜市场预计将以 3.5% 的复合年增长率增长。

  • 推动所研究市场的关键因素,例如消费者可支配收入的增加,因此他们寻求品牌、设计精良和优质的产品,消费者更倾向于更换运动太阳镜,以及对维持奢华生活的偏好增加这也通过保留高端商品来说明“社会地位”。预计这些因素将在不久的将来塑造所研究的市场。
  • 在过去的几年里,体育产品的适应率不断提高,这取决于对身体健康的认识、冒险经历以及技能和能力的发展等因素。

 

报告范围

全球运动太阳镜市场按类型分为偏光和非偏光。在分销渠道的基础上,市场分为线下零售渠道和在线零售渠道。主要区域的地理分析也包含在报告中。

By Category
Polarized
Non-polarized
By Distribution Channel
Offline Retail Channel
Online Retail Channel
Geography
North America
United States
Canada
Mexico
Rest of North America
Europe
Spain
United Kingdom
Germany
France
Italy
Russia
Rest of Europe
Asia Pacific
China
Japan
India
Australia
Rest of Asia-Pacific
Rest of the World
South America
Middle East and Africa

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主要市场趋势

增加参与运动和健康生活方式的趋势

进入全球劳动力市场的人数有所增加,其中很大一部分人更有可能将运动和健身作为娱乐活动的一部分,这再次与不断变化的生活方式偏好相一致。耐力运动也为爱好者抢占运动配饰品种铺平了坚实的基础,从而积极推动了全球运动太阳镜的销售。过去几年,英国首个开放水域 10K 赛事、加拿大直升机滑雪、环法自行车赛和 Ironman 70.3 Pays d'Aix 等户外活动的参与率不断提高。与此同时,Persol、Mr. Leight、Prada Linea Rossa 和 Cartier 等品牌也在为消费者提供运动太阳镜市场的最新设计,

Sports Sunglasses Market Research

北美主导全球市场

高尔夫、跑步、骑自行车、网球、水上运动、雪上运动、板球等运动爱好者和专业人士需要太阳镜来保护他们的眼睛。因此,北美地区对运动太阳镜的需求很高。EssilorLuxottica 是美国运动太阳镜市场的主要参与者,拥有 Oakley 等品牌,提供各种优质产品。运动员更喜欢戴太阳镜,因为它可以控制阳光。对安全性的需求正在提高对运动太阳镜的需求。在美国制造运动太阳镜的公司正在通过聘请受欢迎的运动员为其品牌代言来提高其品牌知名度。 

Sports Sunglasses Market Analysis

竞争格局

全球运动太阳镜市场是一个高度分散的市场,由区域和国际竞争对手组成。该市场由 EssilorLuxottica、Nike Inc.、Bugaboss Eyewear Corporation、Liberty Sport Inc.、Safilo Group SpA 和 Under Armour Inc. 主导。运动太阳镜市场的领先企业在全球范围内占据主导地位。这些参与者专注于利用新兴市场带来的机会来扩展其产品组合,从而满足各种运动的需求,尤其是空中和单板滑雪运动。公司在不同的因素上竞争,包括产品供应、材料、设计、价格、功能和营销活动,以获得市场竞争优势。

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Category

      1. 5.1.1 Polarized

      2. 5.1.2 Non-polarized

    2. 5.2 By Distribution Channel

      1. 5.2.1 Offline Retail Channel

      2. 5.2.2 Online Retail Channel

    3. 5.3 Geography

      1. 5.3.1 North America

        1. 5.3.1.1 United States

        2. 5.3.1.2 Canada

        3. 5.3.1.3 Mexico

        4. 5.3.1.4 Rest of North America

      2. 5.3.2 Europe

        1. 5.3.2.1 Spain

        2. 5.3.2.2 United Kingdom

        3. 5.3.2.3 Germany

        4. 5.3.2.4 France

        5. 5.3.2.5 Italy

        6. 5.3.2.6 Russia

        7. 5.3.2.7 Rest of Europe

      3. 5.3.3 Asia Pacific

        1. 5.3.3.1 China

        2. 5.3.3.2 Japan

        3. 5.3.3.3 India

        4. 5.3.3.4 Australia

        5. 5.3.3.5 Rest of Asia-Pacific

      4. 5.3.4 Rest of the World

        1. 5.3.4.1 South America

        2. 5.3.4.2 Middle East and Africa

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Nike Inc.

      2. 6.4.2 Adidas Group

      3. 6.4.3 Decathlon Group

      4. 6.4.4 Under Armour Inc.

      5. 6.4.5 Safilo Group SpA

      6. 6.4.6 EssilorLuxottica Group

      7. 6.4.7 Columbia Sportswear Company

      8. 6.4.8 Rudy Project SpA

    5. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability

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Frequently Asked Questions

The Global Sports Sunglasses Market market is studied from 2016 - 2026.

The Global Sports Sunglasses Market is growing at a CAGR of 3.5% over the next 5 years.

Asia Pacific is growing at the highest CAGR over 2021- 2026.

North America holds highest share in 2021.

Nike Inc., Adidas Group, Decathlon SA, Under Armour Inc., Safilo Group SpA are the major companies operating in Global Sports Sunglasses Market.

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