Market Share of United States Face Mask Industry
The United States face mask market is highly competitive and fragmented, with a strong presence of regional and global players in the market, where demand is mostly driven by more adaptation toward face care routines and consumer awareness about brand know-hows. Some of the major players are L'Oréal SA, Unilever PLC, other prominent companies in the market studied are Mary Kay, Johnson & Johnson, the Procter & Gamble Co., The Estée Lauder Inc., Shisheido Company Limited, and Beiersdorf AG, among others. These companies are further leading to high competition in the market. Companies are innovating their products and advertising their advanced and niche categories, which can eliminate recurring problems faced by consumers due to pollution, aging, and lack of time for care.
US Face Mask Market Leaders
L'Oréal SA
Unilever
Mary Kay
Johnson & Johnson
Procter & Gamble Co
*Disclaimer: Major Players sorted in no particular order
