Retail Automation Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The report covers Global Retail Automation Companies and the market is segmented by type (hardware and software), end-user (grocery, general merchandise, and hospitality), and geography (Europe, North America, Latin America, Asia-Pacific, and the Middle East and Africa). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

Retail Automation Market Size

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Retail Automation Market Summary
Study Period 2019 - 2029
Market Size (2024) USD 17.46 Billion
Market Size (2029) USD 37.38 Billion
CAGR (2024 - 2029) 14.66 %
Fastest Growing Market Asia Pacific
Largest Market North America

Major Players

Retail Automation Market Major Players

*Disclaimer: Major Players sorted in no particular order


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Retail Automation Market Analysis

The Retail Automation Market size is estimated at USD 17.46 billion in 2024, and is expected to reach USD 37.38 billion by 2029, growing at a CAGR of 14.66% during the forecast period (2024-2029).

  • Retailers have recently faced challenges as the technological revolution has gained attention and adoption significantly. Such technologies and innovations have been reshaping the behavior of consumers and their way of collaborating and communicating pre - and post-sales. Features, such as convenience and transparency, provided by automation have been pushing retailers to adapt and upgrade their PoS systems. Furthermore, due to their cost-effectiveness, the demand for PoS systems has significantly risen among small retail stores.
  • Retail automation assists with handling triggering reactions, interacting with other digital systems, and handling data. Cheaper operational risk, lower costs, a better customer experience, and increased productivity are just a few advantages of using this software.
  • The requirement for human intervention can be minimized by using automation technologies to carry out repetitive operations like bookkeeping. The firm operates smoothly, efficiently, and consistently owing to automation, which can determine the shortest and most precise way to do the operation and repeat the process. With retail automation, shoppers may browse products using a touchscreen interface, and transactions take less time. The ability to choose the product of customers choosing and proceed to payment with a credit or debit card is made possible by retail automation.
  • The growth further influences the market for machine learning capabilities incorporated into retail automation. Robotic process automation (RPA) uses artificial intelligence (AI) to provide better business insights and data integrity. Additionally, the retail automation market benefits from rising urbanization, a shift in lifestyle, an increase in expenditures, and higher consumer spending.
  • The COVID-19 pandemic led retail businesses to take precautionary measures, which resulted in the closure of several outlets. Owing to this, retailers and leading luxury brands faced short-term challenges across sustained revenues, health and safety, supply chain management, labor shortages, and pricing, to name a few. With governments worldwide enforcing quarantines to curb the transmission of COVID-19, people staying back at home led to increased online shopping and bulk buying of goods. This resulted in massive supply chain stress. Thus, supply chain players among retailers deployed AI and smart analytics to ensure resilience.

Retail Automation Market Trends

Growth and Competition among Retail Industry and E -commerce

  • With the usage of self-checkouts in stores, robotics, and artificial intelligence (AI) in supply chains, the retail industry has made progress in implementing automation. This is primarily a result of increased prices and wages, competitive labor markets, and decreased consumer spending. The sector is presently 40% automated, according to World Economic Forum (WEF) estimates, but over the next three to four years, this number might increase to 60–65%. The renewed focus on automation creates opportunities for logistics, robotics, and retailers.
  • The growing strategic developments, such as investments and partnerships in recent years, are analyzed to contribute to the market growth rate significantly. For instance, In October 2022, Bumpa, a Nigerian retail automation platform, raised USD 4 million with Base10 Partners as the lead investor. The company disclosed a USD 200,000 pre-seed investment in September last year, saying it would utilize the money to expand into new African markets, acquire people, and improve its systems and structures.
  • In October 2022, Walmart stated that it had acquired Alert Innovation, an e-grocery automation company that creates unique inventory-handling technology. According to the press release, Alert Innovation's Alphabot system uses omnidirectional robots instead of elevators or conveyors to store, retrieve, and dispense orders, freeing up space and making the technology easier to scale. The retail giant announced that it would partner with Alert to "scale their capabilities," noting that the technology will accelerate customer pickup and delivery. The retail giant said the Alphabot technology would enable it to utilize its vast store footprint for storage and fulfillment—4,700 stores located within 10 miles of 90% of the U.S. population.
  • Microsoft is bringing together prominent players across all sectors of the retail space to help retailers enhance their delivery solutions to ultimately result in a positive customer experience. In January 2022, FarEye, a global SaaS platform, announced its selection by Microsoft as an Amplification Partner in Microsoft Cloud for Retail. The collaboration empowers and transforms how retailers orchestrate, track, and optimize the movement of goods, enabling enterprises to lower logistics costs while meeting the needs of end consumers.
Retail Automation Market: Total retail sales, in usd billion, United states, 2017-2021

North America is Expected to Hold Major Share

  • The retail market in North America is one of the biggest. Wal-Mart, Costco, Kroger, Home Depot, and Target have their origins in this region. The rapidly growing data volume across in-store operations drives the market’s growth. The retail automation market in the United States is expected to be driven by the growing adoption of automation technologies by major players such as Walmart and Amazon. Part of the adoption is also attributable to changing consumer preferences.
  • Further, North America leads the demand for retail cloud solutions. The region has one of the most experimental retail scenarios compared to many other regions. Also, the use of cloud solutions in the region is high in specialty stores. For example, consider Bernhardt Furniture Company Inc., where the company used IBM’s retail cloud solutions to create a mobile sales app and analytics platform that boosted the company's sales by approximately 20% in just ten weeks. Also, the company reported that its executives could engage around 205 more customers during sales events.
  • According to the recent survey conducted by CitixsysTechnologies, the prominent vendors of cloud POS solutions (iVendRetail) based in the United States, over 67% of the respondents leave empty-handed from the store because they needed help finding the product they are looking The survey also reveals that over 51% of the respondents turn away from stores due to high waiting times at the POS (Point of service). Such info is very necessary for every retailer, and this is leading to the adoption of cloud solutions.
  • In a retail cloud environment, retail businesses and retailers can move their infrastructure resources and business applications to different service architectures of the cloud, such as software as a service (SaaS), to gain a major advantage in terms of speed and agility. In the retail industry, SaaS is anticipated to hold a significant position during the forecast period compared to the other service models, as retailers have an affinity for enhancing customer-facing functionalities.
Retail Automation Market-Growth Rate by Region(2023-2028)

Retail Automation Industry Overview

The retail automation market is characterized by fragmentation, with numerous solution providers operating globally. Given the ongoing development of automation technology, competition among market players remains intense. Incumbent participants continuously invest heavily in research and development to deter potential entrants from disrupting their market share. Additionally, they explore expansion strategies to maximize their existing market footprint.

In May 2022, UST, a renowned digital transformation solutions provider with a presence in North America, announced the signing of an original equipment manufacturer agreement with SAP. This agreement enables the integration of the SAP Business Technology Platform (SAP BTP) into UST's CogniphiAI Vision platform, which will now be marketed as UST Sentry Vision AI. This Software as a Service (SaaS) packaged solution seamlessly interfaces with SAP S/4HANA and RISE with SAP, facilitating the incorporation of predictive, contextual, and analytical capabilities into retail and manufacturing operations through advanced video analytics. UST Sentry Vision AI, an advanced vision-based artificial intelligence technology, allows the identification of predictable patterns that can reduce operational waste, monitor performance, detect revenue leakage, and automate complex business operations. Businesses can leverage digital vision data and video analytics to gain a competitive edge with UST Sentry Vision AI. UST's artificial intelligence-based vision platform, integrated with SAP Business Technology Platform and SAP Analytics Cloud, empowers and accelerates the transition to an intelligent digital enterprise.

In May 2023, ECS Industrial Computer introduced an extensive range of new products for intelligent retail kiosks. This includes the LIVA Z5 Plus MiniPC series, such as B760H7-M8 and Q670HIS1 motherboards, designed for automation intelligence, information terminals, and lottery terminals.

Retail Automation Market Leaders

  1. Datalogic S.P.A

  2. Diebold Nixdorf, Incorporated

  3. ECR Software Corporation

  4. Emarsys eMarketing Systems AG

  5. Fujitsu Limited

*Disclaimer: Major Players sorted in no particular order

Retail Automation Market Concentration
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Retail Automation Market News

  • October 2022: Focal Systems, a leading retail automation provider, entered into a partnership with Piggly Wiggly Midwest locations. Piggly Wiggly Midwest will be conducting a trial of the Focal Operating System (FocalOS) in its stores across Wisconsin and Illinois. The primary objective of this collaboration is to enhance the customer experience by leveraging FocalOS to digitize and automate various aspects of their business, including ordering, inventory management, merchandising, and in-store personnel management.
  • February 2022: RetailNext Inc., a prominent player in the field of smart store retail analytics aimed at improving the shopping experience, announced an expansion of its free traffic system upgrades. This move comes as more retailers grapple with the expensive task of upgrading their outdated hardware to keep up with the latest industry standards.

Retail Automation Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Industry Value Chain Analysis

    3. 4.3 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.3.1 Bargaining Power of Suppliers

      2. 4.3.2 Bargaining Power of Buyers

      3. 4.3.3 Threat of New Entrants

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 Market Drivers

      1. 5.1.1 Rising Demand for Quality and Fast Service

      2. 5.1.2 Growth and Competition among Retail Industry and E -commerce

    2. 5.2 Market Challenges

      1. 5.2.1 High Hardware Failure Rates

      2. 5.2.2 Huge Reliance on Internet and Connectivity


    1. 6.1 By Type

      1. 6.1.1 Hardware

        1. POS System

        2. Self -checkout System

        3. RFID and Barcode Scanners

        4. Other Hardware Types

      2. 6.1.2 Software

    2. 6.2 By End-User

      1. 6.2.1 Grocery (Supermarkets, Hypermarkets, Convenience Stores (with and without Fuel), and Drugstores)

      2. 6.2.2 General Merchandise (Hardgoods, Softgoods, and Mixed General Merchandise, like Departmental Stores, etc.)

      3. 6.2.3 Hospitality (Hotels (including Casinos, Resorts, Cruise Ships, etc.) and Restaurants)

    3. 6.3 Geography

      1. 6.3.1 North America

        1. United States

        2. Canada

      2. 6.3.2 Europe

        1. United Kingdom

        2. Germany

        3. France

        4. Rest of Europe

      3. 6.3.3 Asia-Pacific

        1. China

        2. Japan

        3. India

        4. Rest of Asia-Pacific

      4. 6.3.4 Latin America

      5. 6.3.5 Middle East & Africa


    1. 7.1 Company Profiles

      1. 7.1.1 Datalogic S.p.A

      2. 7.1.2 Diebold Nixdorf, Incorporated

      3. 7.1.3 ECR Software Corporation

      4. 7.1.4 Emarsys eMarketing Systems AG

      5. 7.1.5 Fiserv Inc.

      6. 7.1.6 Fujitsu Limited

      7. 7.1.7 Honeywell International Inc.

      8. 7.1.8 NCR Corporation

      9. 7.1.9 RapidPricer B.V.

      10. 7.1.10 Posiflex Technology Inc.

    2. *List Not Exhaustive


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Retail Automation Industry Segmentation

Retail automation is the usage of Artificial Intelligence and Machine Learning in retail operations. It includes self-service, standalone kiosks that operate as fully automatic retail stores through the use of software integration to replace the traditional retail services in a conventional retail store. These standalone kiosks are located in various crowded locations such as airports, malls, resorts, and transit hubs. They make transactions take place faster and with greater efficiency and also enhance the customer experience. It empowers employees with real-time data and analytics.

The retail automation market is segmented by type (hardware and software), end-user (grocery, general merchandise, and hospitality), and geography (Europe, North America, Latin America, Asia-Pacific, and the Middle East and Africa).

The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Type
POS System
Self -checkout System
RFID and Barcode Scanners
Other Hardware Types
By End-User
Grocery (Supermarkets, Hypermarkets, Convenience Stores (with and without Fuel), and Drugstores)
General Merchandise (Hardgoods, Softgoods, and Mixed General Merchandise, like Departmental Stores, etc.)
Hospitality (Hotels (including Casinos, Resorts, Cruise Ships, etc.) and Restaurants)
North America
United States
United Kingdom
Rest of Europe
Rest of Asia-Pacific
Latin America
Middle East & Africa
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Retail Automation Market Research FAQs

The Retail Automation Market size is expected to reach USD 17.46 billion in 2024 and grow at a CAGR of 14.66% to reach USD 37.38 billion by 2029.

In 2024, the Retail Automation Market size is expected to reach USD 17.46 billion.

Datalogic S.P.A, Diebold Nixdorf, Incorporated, ECR Software Corporation, Emarsys eMarketing Systems AG and Fujitsu Limited are the major companies operating in the Retail Automation Market.

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the North America accounts for the largest market share in Retail Automation Market.

In 2023, the Retail Automation Market size was estimated at USD 15.23 billion. The report covers the Retail Automation Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Retail Automation Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Retail Automation Industry Report

Statistics for the 2023 Retail Automation market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Retail Automation analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Retail Automation Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)