Oman Small Home Appliances Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

The Oman Small Home Appliances Market is Segmented By Product (Vacuum Cleaners, Hair Clippers, Irons, Toasters, Hair Dryers, Coffee Machines, Grills and Roasters, and Other Products), By Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Online Stores, Specialist Retailers and Other Distribution Channels).

Market Snapshot

oman small home appliances market size
Study Period: 2018-2027
Base Year: 2021
CAGR: >3 %
oman small home appliances market share

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Market Overview

Small appliances are semi-portable or portable machines that are used to do a specific household duty on platforms such as counter-tops and tabletops. Some small appliances, such as an oven, can be used in the same way as major appliances and perform similar jobs. Both business and domestic versions of small appliances are available.

The COVID-19 had an influence on the market because of the lockdown, which resulted in a halt in logistics and production at the plants, as well as their assembling. A shift in demand from residentials to persons who were through the Work from Home (WFH)culture and thus wanted compact home gadgets that made their living and working environment go together easily.

Due to the expansion of the e-commerce industry, the Oman small home appliances market witnessed more demand as online platforms offered several benefits such as free home delivery, discounts, product varieties, and easy exchange, which is a major factor that makes online purchases highly attractive.

Scope of the Report

The report offers a complete background analysis of Oman small home appliances market, which includes an assessment of the parental market, emerging trends by segments and regional markets, significant changes in market dynamics, and market overview. The report also features the qualitative and quantitative assessment, by analyzing the data gathered from industry analysts and market participants across key points in the industry’s value chain. The Oman Small Home Appliances Market is Segmented By Product (Vacuum Cleaners, Hair Clippers, Irons, Toasters, Hair Dryers, Coffee Machines, Grills and Roasters, and Other Products), By Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Online Stores, Specialist Retailers and Other Distribution Channels).

By Product
Vacuum Cleaners
Food Processors
Coffee Machines
Hair Dryers
Grills & Roasters
Other Products
By Distribution Channel
Specialty Stores
Online Stores
Specialist Retailers
Other Distribution Channels

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Key Market Trends

Rise in Demand of Vacuum Cleaners

Vacuum cleaners are used in both residential and commercial spaces. The urge for cleanliness, technological advancements, and continuous innovations is driving the market for vacuum cleaners in the households for oman. Emerging online distribution channels and an increase in the use of the internet are some of the factors attributed to the growth of vacuum cleaners in the market. Cylinder vacuum cleaners are becoming more popular in Oman. Smart devices and technological development are expected to support the growth of the market in the projected period.

oman small home appliances market forecast

Penetration Rate of Oman Small Home Appliances

Rising disposable income, availability of smart and energy-efficient appliance units, and widening base of nuclear families are leading to an upsurge in penetration of Oman small household appliances.Nevertheless, market players are trying to come up with new models that have a minimum impact on the environment. Abandoning the use of old appliances and regular servicing are likely to reduce harmful emissions, thereby curtailing environmental pollution.

oman small home appliances market report

Competitive Landscape

The market for Oman small home appliances is competitive with global players. The major players are adopting a variety of strategies, such as regional expansions and product portfolio expansion, to enhance their position on the market. Some of the key players operating in the Oman small home appliances market are Bosch, Kenwood, Clikon, Tefal, Moulinex, Power, Philips and Pigeon.

Recent Developments

  • On May 2022, Retail giant Jashanmal is all set to expand its regional footprint with the launch of its first store in Mall of Oman, said Shuja Jashanmal, group chief officer for department stores, Jashanmal National Company.
  • May 2022- LG Electronics introduced its new 2022 Smart Home Appliances portfolio. LG's latest products seek to raise the standard with refined designs for a premium lifestyle. InstaView Door-in-DoorTM and Frost Free Refrigerators, AI Direct Drive Washing Machines, PuricareTM Wearable Air Purifier, VIRAAT Air Conditioners, UV+UF Water Purifiers, and a new range of charcoal microwaves are also part of the 2022 portfolio.

Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Value Chain Analysis

    5. 4.5 Porter's Five Forces Analysis

      1. 4.5.1 Threat of New Entrants

      2. 4.5.2 Bargaining Power of Buyers

      3. 4.5.3 Bargaining Power of Suppliers

      4. 4.5.4 Threat of Substitutes

      5. 4.5.5 Intensity of Competitive Rivalry

    6. 4.6 Insights into Technological Advancements in the Industry

    7. 4.7 Impact of COVID 19 on the Market


    1. 5.1 By Product

      1. 5.1.1 Vacuum Cleaners

      2. 5.1.2 Food Processors

      3. 5.1.3 Coffee Machines

      4. 5.1.4 Irons

      5. 5.1.5 Toasters

      6. 5.1.6 Hair Dryers

      7. 5.1.7 Grills & Roasters

      8. 5.1.8 Other Products

    2. 5.2 By Distribution Channel

      1. 5.2.1 Supermarkets/Hypermarkets

      2. 5.2.2 Specialty Stores

      3. 5.2.3 Online Stores

      4. 5.2.4 Specialist Retailers

      5. 5.2.5 Other Distribution Channels


    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Kenwood

      2. 6.2.2 Clikon

      3. 6.2.3 Tefal

      4. 6.2.4 Philips

      5. 6.2.5 Pigeon

      6. 6.2.6 Moulinex

      7. 6.2.7 Hoover

      8. 6.2.8 Power

      9. 6.2.9 Beko

      10. 6.2.10 Sure*

    3. *List Not Exhaustive


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Frequently Asked Questions

The Oman Small Home Appliances Market market is studied from 2018 - 2027.

The Oman Small Home Appliances Market is growing at a CAGR of >3% over the next 5 years.

Kenwood, Clikon, Bosch, Tefal, Moulinex are the major companies operating in Oman Small Home Appliances Market.

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