Market Share of Athletic Footwear Industry
The athletic footwear market is competitive, with the presence of various regional and global players. To achieve a competitive advantage in the market, firms compete on a variety of variables such as product offerings, price, material quality, and marketing efforts. Companies are utilizing digital and social media marketing to notify people about new product launches. The e-commerce channel has been growing majorly over recent years, and it is one of the preferred channels for the major players operating in the market. Adidas AG, Nike Inc., and Puma SE are some of the major players operating in the market studied.
Athletic Footwear Market Leaders
Puma SE
Adidas AG
Nike, Inc.
Under Armour, Inc
Asics Corporation
*Disclaimer: Major Players sorted in no particular order
