Market Share of United Kingdom Energy Bar Industry
The United Kingdom's energy bar market is competitive, with many existing multinational players. Innovative product launches and clean-label ingredients are the various strategies adopted by these players. Private-label brands provide tough competition to the existing players with their flavored product offerings. The major players catering energy bars market in the United Kingdom are Mondelēz International, Inc., Glanbia, Plc, General Mills, Inc., Post Holdings, Inc., and HNC Healthy Nutrition Company (UK) Ltd. (Maximuscle). The key players try to differentiate their offerings and compete based on different factors, including ingredients, price, quality, and marketing activities, to gain a competitive advantage.
UK Energy Bar Market Leaders
Mondelēz International, Inc.
Glanbia, Plc
General Mills, Inc.
Post Holdings, Inc.
HNC Healthy Nutrition Company (UK) Ltd. (Maximuscle)
*Disclaimer: Major Players sorted in no particular order
