Toys And Games News

Related Recreational Goods Industry News

In November 2021, Mattel Inc., a global leader in kids' toys and games, launched a Celia Cruz Doll. Known as the 'Queen of Salsa,' Celia Cruz was one of the most popular Latin artists of the 20th century.

In November 2021, Lego A/S launched the Ultimate Collector Series Star Wars AT-AT, comprising 6,785 pieces. The new collectible is meant for children and millennials keen on investing in unique toys and games.

In 2020, Leading pop culture consumer products and toys company Funko launched 'Marvel Battleworld: Mystery of the Thanostones, a micro table gaming system. The company collaborated with animation production and comics house Marvel to engage their younger fans and adults with a new range of products and animation collaboration.

• July 2022: 888 Holdings acquired William Hill's non-US business from Caesars Entertainment. William Hill is a popular online gambling platform brand.
• May 2022: DraftKings acquired Golden Nugget Online Gaming (GNOG). With this acquisition, DraftKings is able to increase its reach into new client demographics by utilizing the well-known brand of Golden Nugget. Through GNOG's distinctive capabilities, such as Live Dealer, and DraftKings' vertically integrated tech stack, it will also improve the combined company's gaming product offerings.
• July 2021: The Flutter Entertainment subsidiary FanDuel Group expanded its FanDuel Casino offers in New Jersey and Michigan. The official launch of FanDuel Group's standalone, FanDuel-branded FanDuel Casino product in New Jersey on iOS, Android, and desktop was announced. Customers of Michigan's FanDuel Casino can now play Evolution's live dealer games.

• June 2023: The Himalaya Wellness Company introduced two new shampoos, namely Dandruff Control Aloe Vera Shampoo and Hair Fall Control Bhringaraja Shampoo, in INR 2 sachet form. The company claims these shampoos are infused with natural ingredients carefully selected to provide effective hair care solutions. This new launch is a part of the brand's effort to reach a larger audience and increase its penetration in the market.
• May 2022: Medimix, the renowned AVA group's flagship brand, announced its new hair care product, Total Care Shampoo, enriched with natural ingredients and suitable for all hair types.
• February 2022: HonasaConsumer, the parent company of D2C unicorn Mama Earth, acquired BBLUNT, a premium hair care, hair color, and styling products brand from Godrej Consumer Products Limited. The brand's product portfolio includes hair colors, dry shampoos, conditioners, styling products, serums, and temporary hair colors.

• In May 2023, Dabur India launched Dabur Herb'lActivated Charcoal toothpaste to attract younger consumers. Charcoal is known as a cleanser, detoxifier, and good absorbent. The company aimed to enhance its product portfolio with the launch of whitening toothpaste and cater to the demand of urban consumers.
• In November 2022, Vitro Naturals launched herb-rich and fluoride-free toothpaste. The product uses herbs like neem, cloves, babool, and mint leaves. The toothpaste protects against teeth and gum infections, bad breath, toothache, and cavities and reduces gum and tooth pain.
• In July 2022, Alacer Corp., a GlaxoSmithKline (GSK) consumer healthcare subsidiary, launched the eco-conscious toothpaste brand Natean. The toothpaste is made with botanicals, natural flavors, and fruit extracts.

• April 2023: Villain Lifestyle, a men's fragrances, accessories, and grooming brand, announced the launch of its personal care range with a campaign starring actor Yash. The product launch included the launch of its new product, the Xtreme Foam Choco Mint Face Wash.
• March 2023: CODE, the brand under the Nourish Pvt. Ltd. company, announced the expansion of its haircare portfolio with the launch of its new hair serum. The company claims that the CODE Hair Serum is specifically designed for Indian men. Furthermore, the company claims that the product offers nourishing and strengthening properties that provide a good and healthy look for the hair and also aid in revitalization as the product consists of its unique blend of natural oils and advanced formula.
• February 2023: Nykaa announced the launch of its new brand, namely, Gentlemen's Crew. The company claims that the brand includes a holistic range of grooming and personal care products. Further, Gentlemen's Crew announced the launch of its robust portfolio of everyday essentials such as deodorants, beard care, and hair styling ranges.
• September 2022: the Japanese brand, Uno, launched its first sheet mask, which the company claims is exclusively designed for men.

• March 2023: Kimberly-Clark relaunched Huggies Complete Comfort baby diapers in India. The company claims that the relaunch of the product focused on 5-in-1 comfort for babies that include softness and absorption.
• October 2022: R for Rabbit launched a new baby care line, Pure & Beyond. The product range includes baby care products like baby creams, lotions, soaps, body washes, shampoos, baby powders, and baby oils. The company claims that the products are made with plant-based ingredients.
• April 2022: Sanosan, a premium baby skincare brand, launched a baby cleansing range that includes baby bath & shampoo, baby soap, and wash foam. The company claims that the products are enriched with hydrolyzed milk protein and organic olive extract.

• January 2023: Fossil Group launched a new marketplace, 'Katchin,' in the United Kingdom specifically for jewelry and watches. The company claimed that Katchin aims to offer consumers a new way to shop for accessories, bringing together 'the most sought-after names together in a one-stop-shop' alongside curated content and how-to-style guides.
• October 2022: Huawei launched the Watch D in the German market. The watch was claimed to have a blood pressure monitor feature which already has regulatory approval for the United Kingdom and Europe. The company launched its product through its website and other third-party online retailers as well.
• October 2022: Amazfit launched its water-resistant smartwatch, Amazfit Falcon, in Germany. The company made the watch available through the Amazon website and the manufacturer's website. It featured a particularly robust titanium case, more than 150 sports modes, and 24/7 health monitoring.

• February 2023: GHD Group Pty. launched Duet: which is its first wet-to-straight styling tool. According to the company, Duet can replace both hair dryers and straighteners, by combining convection and conduction to dry, style, and set hair.
• August 2022: Shark Beauty launched the Shark FlexStyle air styling and drying system. The company claims that the product is a powerful hair dryer and a multi-styling tool to style the hair while it is drying, with no heat damage, and is for all types of hair.
• June 2022: Pattern Beauty Company, by actor and producer Tracee Ellis Ross, launched its first heat tool, a blow dryer in the United Kingdom. According to the company, the debut heat tool is a professional-grade blow dryer that provides faster drying with four attachments, a diffuser, wide-tooth comb, brush, and concentrator nozzle, designed specifically to help shape, stretch, and define curls and coils.
• March 2021: Wahl launched a new Below-the-Belt Trimmer under the name Wahl Manscaper. As per the company's claims, the trimmer's integrated protection system prevents injuries. The company markets it with the tagline 'No Nicks. No Cuts. No Fear; This has features like a wrap-around safety guard, an adjustable dial that offers 20 different cutting lengths, and finely-ground stainless-steel blades to offer utmost comfort as per the company's claim.

• March 2023: Dove, United Kingdom's leading deodorant brand, launched its most effective range with "dove advanced care" and "dove men+ advance care."
• February 2022: Wild Cosmetics, a United Kingdom-based startup, expanded its refill revolution. The company secured an investment of Euro 5.9 million (USD 6.97 million) for its sustainable deodorant alternative. The company has the vision to remove single-use plastics and unnecessary chemicals from everyday personal-care routines.
• November 2021: The eco-friendly deodorant brand Wild secured new partnerships with some of the UK's leading supermarkets, retailers, and department stores as they look to expand and grow their reach.
• April 2021: Unilever, in partnership with the Muscular Dystrophy Association, launched the world's first deodorant named Degree, designed for people with disabilities. Also, the Unilever brand Dove launched its first refillable deodorant.

• May 2022: Shiseido unveiled its latest prestige skincare line, "Ulé," in the vibrant beauty market of France. Customers can access Ulé's exquisite range of products through the brand's dedicated e-commerce platform and a luxurious boutique located in the heart of Paris.
• April 2022: Beiersdorf made a groundbreaking leap in the cosmetics industry by introducing the world's first skincare product with recycled carbon in Germany. The Nivea Men Climate Care moisturizer boasts a remarkable 14% ethanol content derived from a pioneering carbon dioxide fermentation process. This innovative moisturizer is produced exclusively with electricity sourced from 100% renewable energy while also adhering to a commitment to be free of microplastics, silicones, mineral oils, and PEG/PEG derivatives.
• January 2022: Procter & Gamble added the esteemed luxury skincare brand Tula to its portfolio. Tula stands as a beacon of clean skincare, harnessing the power of probiotic extracts and nourishing superfoods. Tula's meticulously crafted products are designed to enhance skin balance, alleviate irritation, and provide optimal hydration. Under the acquisition agreement, P&G Beauty will lend its unwavering support to the Tula team, propelling the brand's growth and facilitating expansion and innovation efforts.