Market Share of Toys And Games Industry
The toys and games market is highly competitive, and it is dominated by Mattel Inc., Hasbro Inc., LEGO Group, and Spin Master Ltd, among others. The key players are focusing on introducing new products in the market to cater to the interests of consumers. New product development is the most preferred strategy in the toys and games market. Moreover, these players are embarking on mergers and acquisitions as one of their key strategies to achieve consolidation and optimize their offerings. Additionally, key players merging with local players to gain dominance in local markets is among the most effective strategies in the market studied.
Toys & Games Market Leaders
Mattel Inc.
Lego Group
Hasbro Inc.
Takara Tomy Co. Ltd
Spin Master Ltd.
*Disclaimer: Major Players sorted in no particular order
