Smart Toys Market Trends

Statistics for the 2023 & 2024 Smart Toys market trends, created by Mordor Intelligence™ Industry Reports. Smart Toys trend report includes a market forecast to 2029 and historical overview. Get a sample of this industry trends analysis as a free report PDF download.

Market Trends of Smart Toys Industry

Increasing Awareness of Technology-Led Education to Witness the Growth

  • Along with the growth in the middle-class family population, the penetration of smartphones and the development of Social media platforms have opened opportunities and encouraged individuals to participate and select technology-led toys, hence expanding the size of the smart toys industry.
  • Enhanced Learning: Interactive instructional information from smart toys can boost cognitive, social, and emotional skill sets. Smart toys, as opposed to traditional toys, provide a more exciting and interactive experience since they can respond to children's activities, adapt to their preferences, and deliver personalized feedback. Smart toys allow toy producers to expand their revenue sources by designing unique items that combine technology and pique customer interest.
  • Construction toys promote creative problem-solving abilities while assisting in spatial development, making them popular with educators and parents. Manufacturers are noticing increased sales due to the increased demand for building toys.
  • Smart toys frequently require a smartphone or tablet to function, and as these devices get more popular, so does the demand for such toys. As parents and educators become more aware of the importance of early childhood education, smart toys may augment traditional approaches and boost this critical stage in development.
Smart Toys Market - Global Smartphone Penetration Rate as Share of Population from 2016 to 2022, in Percentage

Europe to Hold Significant Market Share

  • Because of the quick integration of technology in diverse goods and solutions catering to various end-user sectors, the European area has always been at the forefront of technology adoption.
  • Furthermore, the increasing usage of building toys to increase children's learning capacities is another major element driving up market demand for smart toys. To grab children's attention, manufacturers are producing toys with unique designs and patterns, which might have a positive influence on the region's adoption rates of smart toys.
  • Parents in the region are encouraging their children to exercise outside. Construction toys, like conventional outdoor and sports toys, have grown in popularity since they give intellectual and cognitive benefits to children of all ages.
  • Children are more lured to technology, the internet, and other digital media tools as their knowledge of them grows. Changing lifestyles and improvements in artificial intelligence also contribute to this rise. Analysts predict that the market for smart toys will rise fast due to a growing urban population and rapidly rising smart toy customers across the area.
  • As a result, comparable government and regulatory activities, as well as initiatives by smart toy suppliers, are projected to contribute to market growth.
Smart Toys Market - Growth Rate by Region

Smart Toys Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)