Global Pregnancy Detection Kits Market Size

Pregnancy Detection Kits Market Analysis

The Global Pregnancy Detection Kits Market size is estimated at USD 1.18 billion in 2024, and is expected to reach USD 1.47 billion by 2029, growing at a CAGR of 4.51% during the forecast period (2024-2029).

The outbreak of the COVID-19 pandemic has pushed the pharmaceutical industry into action, with a race to develop both therapeutic and preventive drugs. Exponentially increasing cases of the coronavirus worldwide are leading to the need for the development of novel treatments, with several clinical trials underway. The COVID-19 pandemic significantly impacted the market. For instance, according to a research study by Chiu-Lin Wang et al., published in the International Journal of Medical Sciences in January 2021, pregnant women may be at a higher risk of being infected with COVID-19 and may develop more complicated clinical events. Thus, as a result, the sale of pregnancy detection kits has increased during the pandemic. However, the majority of pregnant women who were infected with COVID-19 were found to be asymptomatic. For instance, according to the Royal College of Obstetricians and Gynaecologists' 2021 report, about 74.0% of pregnant women were asymptomatic compared to non-pregnant women with COVID-19, pregnant women with COVID-19 have higher rates of intensive care unit (ICU) admission. Therefore, the market witnessed moderate growth during the pandemic.

The factors that are driving the market growth include an increase in unplanned pregnancies, a rise in disposable income along with changing lifestyles, and growing literacy rates among women. Uttar Pradesh, the most populous state in India has twice the unwanted fertility rate as that seen for India as a whole. For instance, according to a research study by Nabamallika Dehingia et al., published in BMC Pregnancy and Childbirth Journal, in March 2020, around one-fifth of the women (16.9%) in Uttar Pradesh, India, reported that their previous pregnancy was unintended, and 44.0% pregnancies in Europe and 38.0% in Asia are unplanned, leading to high demand for pregnancy detection kits. In addition, according to a research study by Jonathan Bearak et al., published in Lancet Journal, in September 2020, during the period 2015-2019, globally, there were around 121.0 million unintended pregnancies annually, corresponding to a global rate of 64 unintended pregnancies per 1,000 women who are aged 15-49 years. The high rate of unplanned pregnancies is boosting the market growth. Adding to that, a pregnancy detection kit is one of the primary and easy ways for women to check if they are pregnant or not. Thus, the demand for pregnancy detection kits is expected to increase in the future.

However, women in low-income countries are not properly aware of pregnancy detection kits, and most of the time, such kits are not easily accessible to such women. Easy-to-use, highly accurate dip-strip tests can be purchased from manufacturers for less than ten cents. Furthermore, in low-income countries, pregnancy test kits are not readily available and the lack of awareness along with a low literacy rate of women further restricts the sale of pregnancy kits in these countries. Thus, factors, such as lack of awareness and lack of availability of pregnancy test kits, are likely to impede the growth of the market studied.