Mexico Commercial Printing Market Size

Mexico Commercial Printing Market Analysis

The Mexican commercial printing market revenue was valued at USD 3.86 billion in the previous year. The market studied is expected to reach USD 4.44 billion over the forecast period, registering a CAGR of 2.28%. The market size reflects the value of the consumption of various printing technologies such as offset lithography, inkjet, flexographic, screen, gravure, and other types.

• The growing need for businesses and facilities for promotional materials such as brochures and booklets has increased the demand for commercial printing services. Increased technology penetration, such as faster presses and new ink and toner technologies, will increase production capacity and improve quality. In addition, technological developments in printing technology have proven cost-effective and efficient in high-volume printing.
• Businesses are increasingly turning to industrial printers because they are cost-effective and efficient for high-volume printing. Another significant growth factor is the prevalence of high-quality printed packaging materials for advertising and branding.
• Commercial print providers are expanding their offerings to include media and document management services to help companies improve their ability to distribute and promote print and non-print materials. In addition, eco-friendly commercial printers that use eco-friendly papers, inks, coatings, and chemicals and promote waste reduction and reuse are expected to drive the growth of the industry further.
• Modern retailers and multinational franchises such as Starbucks are constantly growing, attracting new customers through innovative lifestyle marketing strategies that appeal to the citizens of Mexico. Alongside these multinational franchises, traditional retail markets and supply centers still exist, which have been central to Mexican consumer culture for decades. The economic recovery, increasing purchasing power of shoppers, high disposable incomes of the middle class, and accessibility are driving retail in Mexico. An increase in the growth of the retail market would further drive the commercial printing market in the country.
• Mexico has lagged behind the growth of various sectors, such as feedstock. Mexico is increasingly dependent on imports as the domestic sector faces structural challenges such as shortages of raw materials, high energy costs, and limited innovation. Shorter supply chains can also improve service levels and reduce carbon footprint. Such factors are expected to impact the growth of the market studied over the forecast period.
• The effects of the COVID-19 pandemic on all the affected sectors ultimately impacted the printing industry, affecting not only brochures and leaflets but also the printing of exhibition booth panels/posters/wall stickers/signage or shelves in cardboard. However, the pandemic accelerated the growth in e-commerce, a trend that persisted even after the pandemic. This has contributed to the growth of the Mexican commercial printing market.