| Study Period | 2020 - 2030 |
| Base Year For Estimation | 2024 |
| Forecast Data Period | 2025 - 2030 |
| Historical Data Period | 2020 - 2023 |
| CAGR | 4.00 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Latin America Portable Generator Market Analysis
The Latin America Portable Generator Market is expected to register a CAGR of greater than 4% during the forecast period.
COVID-19 negatively impacted the market in 2020. Presently the market has reached pre-pandemic levels.
- Over the long term, the Latin American portable generator market is expected to thrive due to factors such as a lack of reliable grid infrastructure and the need for emergency backup power solutions.
- On the other hand, increasing demand for battery storage systems and other cleaner sources of standby power is expected to restrain the growth of the Latin American portable generators market.
- Nevertheless, the commercial and industrial sectors of emerging economies in the Latin American region, the residential sector of developing economies, and the increasing need for power in defense operations create significant opportunities for market participants.
- Brazil dominates the geographical segment as the country has an increased demand for reliable power.
Latin America Portable Generator Market Trends
Residential Sector Expected to Dominate the Market
- The residential segment of the portable generators market is predicted to expand and drive the market, majorly because of the prevalent installation of gensets across households to ensure the availability of emergency power supply in the event of a blackout or grid failure.
- According to the Empresa de Pesquisa Energética (Brazil's Energy Research Office), residential energy consumption increased from 124.91 terawatt-hours in 2013 to about 149.8 terawatt-hours in 2021.
- Further, a portable generator is easy to move and benefits owners who carry it to various off-grid locations frequently. In addition, Latin America has an increasing demand for residential energy. However, there is poor power quality in the region, which drives the market for portable generators.
- For instance, in January 2022, Argentina's capital Buenos Aires witnessed a power outage that left 700,000 households without electricity amid a heat wave with temperatures above 40 degrees Celsius.
- Overall, Latin America's increasing residential power demand and poor power quality would aid the portable generator market.
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Mexico Expected to Dominate the Market
- Local power cuts are regular in Mexico, especially in bad weather conditions, such as thunderstorms and heavy rains. Thus, localized power cuts are part and parcel of living. The frequent power cuts drive the demand for portable generator sets to sustain living and businesses in the country.
- Due to the COVID-19 pandemic, the number of professionals working from home has increased tremendously, directly driving the demand for residential portable generators to work for an uninterrupted power supply.
- The electricity generation in Mexico has been rising since 2011. For instance, in 2011, the power generation was about 292.1 terawatt-hours, reaching around 336 terawatt-hours in 2021.
- However, the portable generator market is also driven by planned power outages by electricity regulating authorities. For example, in 2021, Mexico's National Energy Control Center (CENACE) announced planned power outages owing to the nation's maintenance of 21 terawatt-hour power generation capacity. This directly aids the portable generator market for residential, commercial, and industrial applications.
- Furthermore, Mexico has witnessed massive growth in the industrial sector, with the automotive sector as the frontrunner. Mexico is the region's largest automotive manufacturer, with an annual production of 4,000,000 units, as of 2022. The high growth in the sector demands a high power supply, and thus alternative power sources too.
- Overall, the increasing demand for electricity and frequent power cuts in the nation would aid the portable generator market during the forecast period.
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Latin America Portable Generator Industry Overview
The Latin American portable generator market is moderately fragmented. Some of the key players in this market (in no particular order) are Generac Holdings Inc., Caterpillar Inc., Kohler Power Systems, Briggs & Stratton Corporation, and Atlas Copco AB.
Latin America Portable Generator Market Leaders
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Generac Holdings Inc
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Caterpillar Inc
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Kohler Power Systems
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Briggs & Stratton Corporation
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Atlas Copco AB
- *Disclaimer: Major Players sorted in no particular order
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Latin America Portable Generator Market News
- May 2022: Generac Power Systems Inc., one of the industry leaders in the region, launched two portable dual fuel gas generators named the Powermate 7500 Watt Duel Fuel Portable Generator and the Powermate 4500 Watt Duel Fuel Portable Generator. Both models are designed to operate on gasoline or LP gas.
Latin America Portable Generator Industry Segmentation
A portable generator provides electricity by running a fuel-powered generator that turns an onboard alternator to generate electrical power. Unlike standby generators, portable generators are not permanently installed, can be easily moved from place to place, and must be manually started.
The Latin America Portable Generator Market is Segmented by Power Rating (Below 5 kW, 5-10 kW, and Above 10 kW), Fuel Type (Gas, Diesel, and Other Fuel Types), End-user (Industrial, Commercial, and Residential), and Geography (Brazil, Mexico, Argentina, Cuba, and Rest of Latin America). The report also covers the market size and forecasts for the market across the major countries. For each segment, the market sizing and forecasts have been done based on revenue (in USD million).
| By Power Rating | Below 5 kW |
| 5-10 kW | |
| Above 10 kW | |
| By Fuel Type | Gas |
| Diesel | |
| Other Fuel Types | |
| By End-user | Industrial |
| Commercial | |
| Residential | |
| By Geography | Brazil |
| Mexico | |
| Argentina | |
| Cuba | |
| Rest of Latin America |
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Latin America Portable Generator Market Research FAQs
What is the current Latin America Portable Generator Market size?
The Latin America Portable Generator Market is projected to register a CAGR of greater than 4% during the forecast period (2025-2030)
Who are the key players in Latin America Portable Generator Market?
Generac Holdings Inc, Caterpillar Inc, Kohler Power Systems, Briggs & Stratton Corporation and Atlas Copco AB are the major companies operating in the Latin America Portable Generator Market.
What years does this Latin America Portable Generator Market cover?
The report covers the Latin America Portable Generator Market historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Latin America Portable Generator Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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Latin America Portable Generator Industry Report
Statistics for the 2025 Latin America Portable Generator market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Latin America Portable Generator analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.
