Hair Care Products Market Size

Hair Care Products Market Analysis

The Hair Care Products Market size is estimated at USD 91.01 billion in 2024, and is expected to reach USD 107.54 billion by 2029, growing at a CAGR of 3.39% during the forecast period (2024-2029).

• Increased consumer concerns about scalp health and problems related to hair thinning, hair loss, dandruff, and sensitive scalp are driving the demand for specialist hair care products. Consumer inclination toward hair care products recommended by professionals is also strongly driving the market. Fashion trends among consumers demanding hair styling products further accelerate salon hair care sales.
• For instance, according to the Office for National Statistics (UK), in the second quarter of 2022, United Kingdom households spent approximately 1.74 billion British pounds on personal care salon services. The rising influence of Western culture and increased consumer awareness about fashion trends and celebrity styles are expected to boost the hair care market.
• Furthermore, the growing demand for organic/natural products for personal grooming has become one of the primary concerns for individuals. Conditioners and shampoos held a majority share of the organic hair care market due to their wide usage. A wide range of weather conditions in the country causing hair fall and hair damage problems are increasing the potential for external hair treatments. Anti-dandruff organic hair oils are also expected to register robust growth over the forecast period.
• The major players in the market are mainly focusing on innovative product launches to cater the consumer demands. For instance, The Himalaya Wellness Company launched two new shampoos in Rs 2 sachet form: Dandruff Control Aloe Vera Shampoo and Hair Fall Control Bhringaraja Shampoo. According to the company's claim, these shampoos are infused with natural ingredients that are carefully selected to provide effective hair care solutions.