Market Trends of Biodegradable Packaging Industry
This section covers the major market trends shaping the Biodegradable Packaging Market according to our research experts:
Personal/Homecare Packaging is Expected to be One of the Most Significant Applications
The trend toward using and seeking natural materials and additives for personal or cosmetic products has been rising as the adverse effects of synthetic materials on health and the environment became apparent. Currently, marketing trends are turning toward natural solutions for cosmetics, which promote a healthy lifestyle.
- According to CDF Corporation, the cosmetics and personal care industry embraces and contributes to the innovation of a sustainable packaging culture, pursuing packaging that reduces environmental impact by using natural materials that are reused, recycled, and reduced.
- Similarly, Pangea Organics has developed innovative packaging that combines creative design with a minimal ecological footprint. Made with WindPower 80, Pangea Organics' origami folding boxes aim for zero waste. This package is made of water-soluble PVOH plastic film. This is just one of the many attractive packaging designs that highlight the endless possibilities of sustainable packaging.
According to a survey conducted by Mondi Group in April 2022, the EU Plastics Strategy aims to transform how plastic products are designed, manufactured, used, and recycled in the EU. While this is important for the environment, it is also important for commercial success as consumers increasingly turn to brands that are taking smarter steps to tackle sustainability. Also, 64% of consumers in France, Italy, Poland, and Spain have switched to home brands that have adopted more sustainable packaging solutions in the past year alone.
United Kingdom is Expected to Show Significant Growth Rate
- The United Kingdom (UK) is among the leading countries in Europe, wherein the demand for biodegradable packaging has been increasing. The higher awareness about the sustainability factors of packaging products, along with recent government initiatives, are creating a favorable market scenario for the growth of the studied market in the country.
- The ban on single-use plastics is among the primary factors that will directly impact the demand for biodegradable packaging products. For instance, in 2021, the UK government announced plans to ban single-use plastic cutlery, plates, and polystyrene cups in England to tackle plastic pollution.
- Several existing vendors, as well as startups operating in the packaging industry, are also taking the initiative to promote biodegradable packaging in the country. For instance, in June 2022, Magical Mushroom Company, a UK-based company, secured funding of EUR 3.4 million (USD 3.31 million) for its plant-based sustainable packaging.
