Market Size of Print Label Industry
| Study Period | 2022 - 2029 |
| Market Size (2024) | USD 51.05 Billion |
| Market Size (2029) | USD 62.37 Billion |
| CAGR (2024 - 2029) | 4.09 % |
| Fastest Growing Market | Asia Pacific |
| Largest Market | North America |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Need a report that reflects how COVID-19 has impacted this market and its growth?
Print Label Market Analysis
The Print Label Market size is estimated at USD 51.05 billion in 2024, and is expected to reach USD 62.37 billion by 2029, growing at a CAGR of 4.09% during the forecast period (2024-2029).
With a growing number of SKUs, a reduction in average job lengths and life cycles for mass-produced products, and an increase in the regulatory content on the label, there is an increasing demand for more attractive brands from print label customers. Moreover, increasing demand for manufactured goods and an upsurge in the disposable income of people are also expected to drive the print label market during the forecast period.
- Many organizations like Nilpeter, Xeikon, and Bobst Firenze, among others, believe that digitally printed labels are suited to meet the market's demands and have an added advantage over traditional printing technologies.
- Digital technology has met the multiple requirements of various end-user industries in making attractive label designs to encourage potential consumers to make purchases. Integrating digital technology with the existing label printing technique is expected to bring a huge change to all the small-scale and large-scale sectors, improving the overall market. However, environmental regulations for labeling hinder the growth of the print label market.
- Label application problems are caused mainly by environmental conditions, namely temperature and humidity. Applying the labels only in dry, room-temperature states can be preserved them. However, avoiding extreme temperatures or moisture is sometimes possible in winter, summer, and cold warehouses.
- The players in the market are also focusing on strengthening their sales and distribution channels. Xeikon opened an innovation center in Shanghai designed to support the expanding Chinese needs. The facility is expected to enable visitors and customers to test various applications and options for new revenue streams and business growth. Domino continues to grow and invest in resources for its digital printing business, with the appointments of several new hires in service and support roles within North America.
- The pandemic presented two primary challenges for print label companies: productivity improvement and remote customer support. The stable demand during the initial recovery from the pandemic created immense pressure on the labeling companies' production capacity, highlighting the need for automation at various product life cycle stages.
