Market Size of Food Fortifying Agents Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
CAGR | 7.50 % |
Fastest Growing Market | Asia Pacific |
Largest Market | North America |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
Need a report that reflects how COVID-19 has impacted this market and its growth?
Food Fortifying Agents Market Analysis
The global food fortifying agents market is projected to register a CAGR of 7.5% during the forecast period (2022 - 2027).
The outbreak of COVID-19 has a significant impact on food fortifying agents due to the increased consciousness of consumers in selecting food. This inclination towards sustainable, regenerative, plant-based nutrition and demand for foods and beverages with immunity-boosting ingredients drives the need for these products and their constituents. Do It Yourself (DIY) trend has seen massive momentum during Corona times and is expected to continue in the next few years. Considering the rapidly changing market landscape, companies are changing their perspectives on expanding beyond traditional markets. In addition to focusing on widening applications and introducing new product portfolios, most food and beverage companies plan to capture domestic and international markets.
The market is mainly driven by the increase in the growth of the health consciousness of consumers. The support of government organizations has also fueled the market growth. For instance, the Food and Agricultural Organization (FAO) and the World Health Organization (WHO) have recognized food fortification as one of the critical strategies to reduce widespread malnutrition, particularly in underdeveloped countries.
The vitamin sector accounts for a significant share owing to the rise in diseases such as osteoporosis and rickets due to vitamin deficiency, the increasing healthcare cost, and the growing aging population. On a segmentation front by application, the diet supplements are projected to have the fastest growth during the forecast period due to their health benefits. They are mainly targeted by the increase in the aging population and interest in personal fitness.