Market Share of Facial Care Products Industry
The Facial Care Products market is highly competitive due to multiple regional and multinational companies offering a wide range of facial care products and trying to maintain their leadership position in the market studied. Major players in the market include Coty Inc., Revlon Inc., Natura & Co., Procter & Gamble, The Estee Lauder Companies Inc.; L’Oréal SA; Shiseido Company Limited; and Unilever holding a significant share of the market studied and embarking on business strategies including product innovations, partnerships, strengthening their hold over online and offline marketing, and mergers & acquisitions to expand their visibility and portfolio of offerings, thus, augmenting the growth of the market. For instance, in March 2022, Pilgrim, a direct-to-customer beauty and personal care brand, launched a new line of lip care range, Squalane, in India. The product was made available in different flavors including pomegranate extract, cocoa butter, and shea butter.
Facial Care Products Market Leaders
The Estée Lauder Companies Inc.
L'Oréal SA
Shiseido Company Limited
Unilever Plc
The Procter & Gamble Company
*Disclaimer: Major Players sorted in no particular order
