Market Size of Europe Wellness Tourism Industry
| Study Period | 2020 - 2029 |
| Base Year For Estimation | 2023 |
| Market Size (2024) | USD 285.31 Billion |
| Market Size (2029) | USD 360.51 Billion |
| CAGR (2024 - 2029) | 4.79 % |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Need a report that reflects how COVID-19 has impacted this market and its growth?
Europe Wellness Tourism Market Analysis
The Europe Wellness Tourism Market size is estimated at USD 285.31 billion in 2024, and is expected to reach USD 360.51 billion by 2029, growing at a CAGR of 4.79% during the forecast period (2024-2029).
Wellness tourism is on the rise. Consumer spending is rising, and people are looking for ways to travel, improve their health, and try new things. The industry has also seen increased tourism spending by the government and private vendors. This may have a positive effect on the wellness tourism industry. Europe is the world's most significant wellness tourism market, according to the Centre for the Promotion of Imports from Developing Countries.
In addition, there will be a rise in wellness trips, many of which will be for the first time. Moreover, non-wellness travelers will spend more time in spas, get massages, or follow day programs as a part of their holiday. In recent years, wellness tourism has become increasingly popular in Europe. People want to unwind and concentrate on their health and well-being. European wellness tourism offers a variety of options.
The wellness tourism market has been growing for several reasons, but one of the most important is that people are becoming more aware of how important it is to be healthy and well-balanced. In Europe, health, fitness, and wellness are top priorities. People constantly look for ways to incorporate wellness into their daily lives and travel experiences. This has led to an increase in the demand for wellness tourism. The rise in stress levels and a greater awareness of health issues also contribute to the popularity of wellness tourism.
One of the most popular and fastest-growing types of wellness tourism, spa tourism is a critical player in the European wellness tourism industry and is growing daily.
