Market Size of Dry Shampoo Industry
| Study Period | 2018 - 2029 |
| Market Size (2024) | USD 2.80 Billion |
| Market Size (2029) | USD 3.70 Billion |
| CAGR (2024 - 2029) | 5.72 % |
| Fastest Growing Market | Asia-Pacific |
| Largest Market | Europe |
Major Players.webp)
*Disclaimer: Major Players sorted in no particular order |
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Dry Shampoo Market Analysis
The Dry Shampoo Market size is estimated at USD 2.80 billion in 2024, and is expected to reach USD 3.70 billion by 2029, growing at a CAGR of 5.72% during the forecast period (2024-2029).
Dry shampoo, with its unique selling point of extracting oil from the scalp without water, will be one of the critical factors that will drive the market's growth, propelled by fast-paced lifestyles and hectic work hours, and the propensity of living in highly polluted cities. With experts opining that regular washing of hair can cause damage to the hair, consumers are increasingly inclined toward natural and organic cosmetic products. Hence, there is a shift of consumers towards natural dry shampoo. Additionally, moderate to severe water shortages across developing regions augment dry shampoo's popularity, creating lucrative opportunities for key stakeholders. Also, the rising consumer preference for waterless products is fueling the global market.
Furthermore, along with the increasing demand for the product in supermarkets and hypermarkets and increasing internet penetration, the online market for purchasing personal care products, including shampoos, has seen rapid growth globally in the last 3-4 years. This category has attracted a few vertical specialists like Amazon, Walmart, Carrefour, etc. They are riding on increasing e-retailing growth and vying for a significant pie in online personal care products. Also, expanding the influence of digital beauty bloggers and providing exposure to new and niche brands is also supporting market growth worldwide.
