Dishwashing Products Market Size

Dishwashing Products Market Analysis

The Dishwashing Products Market size is estimated at USD 24.60 billion in 2024, and is expected to reach USD 33.19 billion by 2029, growing at a CAGR of 6.17% during the forecast period (2024-2029).

The COVID-19 pandemic had a significant impact on the global dishwashing products market and considerably challenged and changed consumer behavior. The increased consciousness of health and hygiene among the global population resulting in the high demand for home care products including dishwashing products act as a driving factor for the market growth.

In the medium term, the global market is anticipated to record high demand for organic dishwashing detergents and liquids segments owing to the increased awareness about the harmful chemicals used in conventional dishwashing products. Moreover, key brands are marketing their products with attractive labels such as 100% natural and chemical-free formulations and dermatologically tested to target eco-conscious consumers. For instance, in December 2021, Unilever launched a new plant-based hand dishwashing product named Lux that's three times more renewable and 99% biodegradable.

The dishwashing products sale is dominated by offline channels, as household and kitchen cleaning goods are widely available in supermarkets/hypermarkets and convenience stores around the globe. Organized retailing is allowing the reach of private label as well as branded dishwashing products to the larger customer base across small cities and rural areas. Further, supermarket/hypermarket chains facilitate bulk purchase discounts for different brands of dishwashing products and offer a variety of products available in different sizes and packaging. In addition, the rising preference for online grocery purchases along with the rising number of e-grocery stores is likely to drive future growth in the global dishwashing products market.