Cold-Pressed Juice Market Size

Cold Pressed Juice Market Analysis

The Cold-Pressed Juice Market size is estimated at USD 1.56 billion in 2024, and is expected to reach USD 2.13 billion by 2029, growing at a CAGR of 6.52% during the forecast period (2024-2029).

The cold-pressed juice market is growing because of its nutritional benefits and changing habits of consumers. A hydraulic press extracts cold-pressed juice from fruits and vegetables. Many dietitians recommend it because it does not have added sugar or additives. Cold-press juice helps in weight loss, promotes heart health, reduces diabetes risk, and helps in higher nutrient absorption. Because of these benefits, consumers are shifting towards consuming cold-pressed fruit and vegetable juices. The market players have been launching various super vegetable juices made by cold-press. For instance, in September 2021, Better Plant Sciences Inc. launched new cold-pressed juices under Juju. The juices are made of super-green vegetables, fruit-based green, and root juices.

The demand for cold-pressed juices is gaining popularity worldwide due to the increasing health consciousness of the growing middle-class population. Like the health and wellness trends, the trend of detoxification is also followed by consumers. Fruit and vegetable juices play a vital role in cleansing the body and promoting weight loss. It is the reason why people are preferring cold-pressed juices over beverages with additives and other nutrients. In February 2022, Pure Green, a leading cold-pressed juice supplier, launched the new Pink Grape Cold-Pressed Juice made with dragon fruit, grape, lemon, Himalayan salt, and microflora of probiotics.