亚太功能水市场 - 增长、趋势、COVID-19 影响和预测(2022 - 2027 年)

亚太功能性水市场按产品类型(维生素、蛋白质等)、分销渠道(超市/大卖场、专卖店、在线商店等)和地理位置进行细分。

市场快照

Asia Pacific Functional Water Market Overview
Study Period: 2016 - 2026
Base Year: 2021
CAGR: 5.36 %
Asia Pacific Functional Water Market Key Players

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市场概况

在预测期间(2020-2025 年),亚太功能水市场预计将以 5.36% 的复合年增长率增长。

  • 消费者对健康补水的偏好一直是推动亚太市场增长的关键因素。消费者健康意识的提高,带动了对功能性饮料的需求。
  • 此外,由于货架空间大,以及跨品牌的多元化产品集中在一个地方,大卖场/超市仍然是功能性饮料的首选销售点,为市场的整体销售做出了贡献。
  • 区域参与者主导市场份额,每个国家都有自己的主导品牌。

Scope of the report

Asia-Pacific functional water market is segmented by product type, distribution channel, and geography. On the basis of product type, the market studied is segmented into protein water, vitamin water, and others. By distribution channel, the market is segmented into supermarket/ hypermarket, specialty stores, online stores, and others.

By Product Type
Vitamin
Protein
Others
By Distribution Channel
Supermarket/Hypermarket
Specialty Stores
Online Stores
Others
By Geography
China
Japan
Australia
India
Rest of Asia-Pacific

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主要市场趋势

对健康补水的需求不断增长

亚洲消费者对健康产品的渐进倾向迎合了功能水行业的需求。便利因素与健康营养素一起吸引了更多的消费者群。该地区见证了对电解质、蛋白质和富含维生素的饮料的持续需求,尤其是婴儿潮一代和千禧一代在繁忙的工作日程、健身房和其他活动后保持身体健康和活跃。此外,制造商以具有竞争力的价格零售其产品进一步使消费者倾向于健康的补水,然而,在该地区收入增长的群体的带动下,优质水系列也见证了市场的热潮。

Asia Pacific Functional Water Market Key Trends

超市/大卖场带动市场

超市/大卖场被认为是世界上最方便的购物媒介之一。由于受到西方的欢迎,它们的数量在亚太地区的数量惊人地增加,这些国家正在迅速发展并采取城市化政策。

 在中国、印度等国家,人们生活方式的转变和消费者购买力的提高,为建立吸引消费者的超市提供了良好的机会,因为他们可以在一个屋檐下获得生动的产品。因此,超市/大卖场蓬勃发展的分销渠道很可能促进该地区不同功能水产品的销售,在不久的将来带动市场。

Asia Pacific Functional Water Market Growth Rate

竞争格局

可口可乐公司和达能 SA 等全球企业以其区域品牌主导了所研究的市场。产品创新是市场领先企业最常采用的战略,旨在进入功能水领域。2017 年 10 月,百事公司推出了维生素强化水 Aquafina Vitamin Splash,使其成为印度第一款维生素强化水。

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables & Study Assumptions

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product Type

      1. 5.1.1 Vitamin

      2. 5.1.2 Protein

      3. 5.1.3 Others

    2. 5.2 By Distribution Channel

      1. 5.2.1 Supermarket/Hypermarket

      2. 5.2.2 Specialty Stores

      3. 5.2.3 Online Stores

      4. 5.2.4 Others

    3. 5.3 By Geography

      1. 5.3.1 China

      2. 5.3.2 Japan

      3. 5.3.3 Australia

      4. 5.3.4 India

      5. 5.3.5 Rest of Asia-Pacific

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Position Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 The Coca-Cola Company

      2. 6.3.2 Nestle SA

      3. 6.3.3 Danone SA

      4. 6.3.4 Veda Beverages Private Limited

      5. 6.3.5 Malaki

      6. 6.3.6 Suntory Beverage & Food Limited

      7. 6.3.7 BODIEZ

      8. 6.3.8 PepsiCo, Inc.

    4. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability

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Frequently Asked Questions

The Asia-Pacific Functional Water Market market is studied from 2016 - 2026.

The Asia-Pacific Functional Water Market is growing at a CAGR of 5.36% over the next 5 years.

PepsiCo, Inc., Veda Beverages Private LimitedVeda Beverages Private Limited, Danone SA, Nestle SA, The Coca-Cola Company are the major companies operating in Asia-Pacific Functional Water Market.

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