Market Size of United States Small Kitchen Appliances Industry
Study Period | 2020 - 2029 |
Base Year For Estimation | 2023 |
Market Size (2024) | USD 25.24 Billion |
Market Size (2029) | USD 29.91 Billion |
CAGR (2024 - 2029) | 3.45 % |
Market Concentration | Medium |
Major Players*Disclaimer: Major Players sorted in no particular order |
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US Small Kitchen Appliances Market Analysis
The United States Small Kitchen Appliances Market size is estimated at USD 25.24 billion in 2024, and is expected to reach USD 29.91 billion by 2029, growing at a CAGR of 3.45% during the forecast period (2024-2029).
The United States Small Kitchen Appliances Market is currently the most exciting and innovative space. The market is witnessing a huge amount of growth, innovation, and consumer engagement, owing to the changing taste of consumers and the continuously evolving lifestyle.
Changing and continuously evolving consumer buying patterns, including an increase in the percentage of consumers who are purchasing houseware online, create both opportunities and uncertainty for the growth prospects within the small appliance category, as well as for all the individual retailers and several industry participants. The major players in the industry are continuously focusing on innovation to reach the growing and changing consumer tastes in the market studied. Leading market share Hamilton Beach is the #1 small kitchen appliance brand in the USA, in brick-and-mortar and e-commerce channels, based on units sold, with a 9.5% share on June 30, 2022
The outbreak of coronavirus illness harmed the United States small kitchen appliances market in 2020, as governments around the world instituted lockdowns. The online sales of small kitchen appliances experienced an increase, during the ongoing COVID-19 pandemic. The US online small kitchen appliance sales surged due to the emergence of numerous e-commerce website which offer attractive deals & discounts. The dip in 2020 was not as severe, and the market recovered in 2021 as a result of increased consumer spending, an increase in the number of single-person households, the launch of new businesses, and so on. The market is likely to grow in the future as many companies introduce small kitchen appliances.