Market Size of US Jam, Jelly and Preserve Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 3.40 % |
| Market Concentration | Low |
Major Players.webp){kind=logo}
*Disclaimer: Major Players sorted in no particular order |
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US Jam Jelly and Preserves Market Analysis
The United States Jam, Jelly and Preserve Market size is expected to grow from USD 1.43 billion in 2023 to USD 1.69 billion by 2028, at a CAGR of 3.40% during the forecast period (2023-2028).
The COVID-19 pandemic negatively impacted the jam, jelly, and preserve market, mostly in the first quarter, considering the supply chain disruption and strict government regulations. Online usage increased in the second quarter of the pandemic, and consumers preferred shopping through e-commerce platforms. Alongside, due to the shutdown of hotels and restaurants, people focussed on cooking at home, for which the companies came up with a unique advertising strategy to uplift market demand.
Over the medium term, the market is quite stable with a steady growth rate in both value and volume of product consumption. The main factor for the increasing jam, jelly, and preserve consumption in the US market is the consumer preference for more affordable and comfort food items. Alongside, the consumers also resorted to organic jam, jelly, and preserves, owing to the changing lifestyle. This gave the market plays an option to create innovative products catering to health-conscious individuals.
The consumption of jams, jellies, and preserves is still largely dependent on the consumption of bread as the food spread material. Most of these products are primarily consumed as an accompaniment material at breakfast time. The market is majorly driven by the demand for organic and ready-to-eat food, along with the increasing popularity of versatile and flavored food materials.
