Market Size of Wine Packaging Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Market Size (2024) | USD 3.54 Billion |
| Market Size (2029) | USD 4.21 Billion |
| CAGR (2024 - 2029) | 3.54 % |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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United States Wine Packaging Market Analysis
The Wine Packaging Market size is estimated at USD 3.54 billion in 2024, and is expected to reach USD 4.21 billion by 2029, growing at a CAGR of 3.54% during the forecast period (2024-2029).
With the consumer demand for smaller packaging, the wine packaging market in the United States is witnessing the adoption of non-glass bottle-based alternatives such as bags in boxes, pouches, cans, paper bottles, among others.
- With the COVID-19 pandemic, the wine packaging market in the United States is expected to witness growth. Also, wine packaging manufacturers have been flooded with a pool of issues that are expected to persist for the short-term. Some of the effects of lockdown include the lack of availability of raw materials used in the manufacturing process, supply chain disruptions, fluctuating prices, and labor shortages that could cause shipping problems, and production of the final product to inflate and go beyond budget, etc.
- The wine packaging popularity in the region is vastly dependent on consumer age and usages. For example, for events like music festivals, friendly gatherings, and sports games, cans, pouches, and small bag-in-a-box are gaining popularity among consumers.
- Packaging such as bags in boxes (BIB) weighs less than glass bottles. They don't break and can be sealed at any time. In addition, it offers benefits such as low logistics costs and ease of transport, large print area for marketing purposes, (to manufacturers) ideal stacking capacity, and saves space. It also saves purchasing and transportation costs to the bulk purchaser. It is up to 40% less expensive than wine in glass bottles (to end consumers) and have recycling and upcycling options.
- The manufacturers in the wine packaging market are constantly innovating and developing new packaging products to gain a competitive advantage in the market.
- Amcor launched Easypeel that uses a one-piece aluminum capsule engineered to open wine bottles along a clean line. Unlike other technologies that depend on pull tabs, EASYPEEL allows consumers and professionals to use traditional bottle openers.
