Market Trends of United States Mass Notification Systems Industry
This section covers the major market trends shaping the US Mass Notification Systems Market according to our research experts:
The Application of Mass Notification System in Government sectors will Drive the Market
- The Mass notification system is widely used in different disaster recovery services of government organizations. Moreover, this system is used in protecting communities from inclement weather. For instance, in 2019, the Town of Summerville announced the launch of "Notify Me," a mass notification system that can send alerts to its users in an emergency.
- Moreover, the US Government is also implementing MNS in their military departments. Additionally, in 2020, the United States invested USD 732 billion in its defense segment to improve the overall efficiency and its emergency communication services. Additionally in the same year the US Department of Defense (DOD) introduced Enterprise Mass Warning and Notification System (EMWNS) to deliver better protection and safety to DoD affiliated personnel. Moreover, EMWNS is an enterprise solution that can notify and receive accountability information from DOD staff during emergencies.
- United States government is also investing in public safety infrastructure to protect the first responders during the COVID-19 outbreak. Moreover, The National Infrastructure Protection Plan (NIPP) of the United States has been revised to identify 16 critical sectors susceptible to attacks. Additionally, Key vendors in this market are also focusing on innovative solutions on public safety issues. Recently, Regroup Mass Notification completed its agreement with CivicPlus to provide quick, reliable, and secure mass communication systems during this unprecedented situation. According to the company's expectation, messages for this system can be delivered in sixty languages, and the integration of its with Federal Emergency Management Agency (FEMA) will increase the community outreach during an emergency.
- Furthermore, In 2019, On solve LLC launched weather and civil emergency tool, which provided real-time, location-based notifications to general people regarding severe weather and public emergency events. As per with the company's expectation these alert types included weather-related information, tropical, fire, flood, and information related to civil emergencies.
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Cloud Deployment service is One of the Fastest Growing Segment for this Market
- Mass Notification System (MNS) Cloud Deployment service is growing rapidly owing to the demand of the hybrid cloud Mass Notification services in diffarent public safety and national security organizations. These types of deployment services require less number of servers which can reduce operational costs related to server provisioning and power consumption.
- Moreover, these deployment services can mitigate the risk of business continuity and disaster recovery. Additionally, cloud deployment enables emergency managers to access the system from any IP-connected device at the time of system downtime situation. Furthermore, The United States government is also increasing its IT investment in different public sector organizations, which is fuelling the growth of this market. For instance, in 2019, the US government increased its IT investment by 2% to deliver better public safety services to the United States people through innovative technologies and design.
- The market also witnessed the deployment of cloud services that could help improve collaboration and response during natural disasters, terrorist attacks, and large-scale social or sporting events. For instance, the United States government launched cloud gov, a platform as a service (PaaS) platform, which can support the public safety organizations to provide a faster and quicker response during any emergency.
- Vendors in this market are also focusing on cloud-based Mass Notification services to gain a competitive advantage over other competitors. For instance, in 2019, Singlewire Software completed its partnership agreement to provide InformaCast mass notification solution that leverages Cisco telephony solutions through its InformaCast software. Moreover, the company claimed that these solutions could connect with the Cisco UCM Cloud service, which allowed its users to use audio broadcasting and other important mass notification features.
