Market Trends of United States Frozen Yogurt Industry
This section covers the major market trends shaping the US Frozen Yogurt Market according to our research experts:
Growing Demand for Non-Dairy Frozen Yogurt
The demand for dairy-free frozen yogurt is increasing due to the increasing lactose intolerant population across the country. It was noted that more than a quarter of the US population is lactose intolerant. Such consumers choose plant-based foods due to health issues. People across the country are increasingly shifting from dairy to non-dairy products because of the increased availability and knowledge of these products and the increasing number of people becoming allergic to dairy products or altering their dietary habits into vegan eating habits. Therefore, this factor drives the demand for non-dairy frozen yogurt consisting of almonds, coconuts, and soy.
Sustainable Packaging Trends Driving the Market
In United States, there is a rise in demand for sustainable/eco-friendly packaging for various packaged food products. Sustainable packaging not only plays an important role in increasing the shelf life of the products but also reduces the adverse effect on the environment. For instance, Moyo Frozen Yogurt will revitalize its packaging strategies with foopaktm Bio Natura compostable paperboard. Moyo Frozen Yogurt will source its sustainable packaging, including cups and paper goods, to serve frozen yogurt, from APP's strategic partner, Paptech. These types of packaging are expected to gain popularity across the United States.
