Market Size of Global Thermal Transfer Label Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
CAGR | 4.86 % |
Fastest Growing Market | Asia-Pacific |
Largest Market | North America |
Market Concentration | High |
Major Players*Disclaimer: Major Players sorted in no particular order |
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Thermal Transfer Label Market Analysis
- The thermal transfer label market is expected to register a CAGR of 4.86% during the forecast period, 2021-2026. The COVID-19 outbreak is impacting the demand for thermal transfer labels with supply chains disruption and nationwide lockdowns. The increased focus on the availability of essential services and goods during these periods resulted in downsized demand for printing products and papers. The mature thermal transfer technology that produces images using heat on a heat-sensitive substrate serves the retail market, mainly for catchweight food labeling.
- It offers ease and reliability for short-life applications and delivers low-cost quality barcodes at reasonable print speeds. These characteristics make thermal transfer technology a choice for transit product identification and tracking labels for parcel distribution and outer case and pallet markings.
- Silver polyester thermal transfer labels and white polyester thermal transfer labels are witnessing high adoption in long-term outdoor durable labels, chemical drum labels, post-solder circuit board making, and part tracking labels.
- Furthermore, the mounting demand for medicines and vaccines in the healthcare industry also facilitated the adoption of thermal transfer labels. They are the best choice for printing information on various products in the food and beverages, healthcare, retail label, tracking, and transportation industries.
- This technology is yet to be studied further for mass production and extended use in the market. Problems, such as insufficient print contrast signal, poor scanning read rates, and dead spots on barcodes, have created some challenges for the market.