Market Size of Subscriber Data Management Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| CAGR | > 14.00 % |
| Fastest Growing Market | Asia Pacific |
| Largest Market | North America |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Subscriber Data Management Market Analysis
The Subscriber Data Management Market is expected to register a CAGR of greater than 14% during the forecast period (2021 - 2026). Subscriber Data Management (SDM) is one of the most critical functions in telecommunication networks. With the arrival of 5G and the evolution of cloud architectures, managing all subscribers' data and services efficiently has never been essential to ensure an operator's business profitability.
- The evolution of telecom services from 4G to 5G has led to an architectural overhaul of the network, requiring operators to rethink how they manage data coming, going, and moving through the network. As communication services continue to evolve, more database capacity has become a requirement, leading to a higher total cost of ownership (TCO) and a more fragmented view of customer data for silo-based networks.
- The commercial deployment of 5G is anticipated to see some significant changes in subscriber data management. According to Enea, change from 4G to 5G is profound in terms of protocols and interfaces and, more importantly, because 5G explicitly requires a split between data and network functions. This indicates that a universal subscriber data repository is needed to keep all subscriber information at the back end.
- The increase in mobile users and mobile devices, adoption of network function virtualization (NFV) and IP systems, and increased subscribers demand LTE and VoLTE technologies, among others, is significantly demanding the need for subscribers data management.
- Following this, many Mobile Service Providers (MSPs) are already on an aim to unlock commercial value from remote data. Data lakes are increasingly being seen as a competitive benefit to streamline operations and pursue new revenue streams. To end this, subscriber data management works as a bellwether of new industry alliances and partnerships that tackle the challenge of calibrating dispersed, siloed, and distinct datasets under a single control plane. Major vendors like Nokia, Ericsson, and Openwave (an Enea company) have launched telecoms-centric solutions designed under a cloud-native architecture, including open APIs and standardized interfaces.
