Market Size of South Korea Hair Care Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Historical Data Period | 2019 - 2022 |
CAGR | 3.33 % |
Market Concentration | High |
Major Players*Disclaimer: Major Players sorted in no particular order |
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South Korea Hair Care Market Analysis
South Korea Hair Care market is projected to witness a CAGR of 3.33% during the upcoming five years.
Salon professional hair care in South Korea is becoming more consumer-friendly, by expanding its retail coverage and frequently introducing new products. Consumers believe salon professional hair care can satisfy more detailed concerns regarding the condition of their hair. Efforts to seek better options for maintaining healthy hair have led to more purchases among Koreans of either salon hair care or standard shampoos with extra functions. South Korean consumers' desire to maintain healthy and smooth hair is also leading conditioners and treatments to see positive growth. Customers in South Korea are looking for haircare products that are novel and can give them a sense of luxury and a soothing experience. On the other hand, an increasing number of South Korean women are searching for creative haircare solutions, color combinations, and new textures. This factor has been driving the hair care market in the region.
In addition, the changing consumer dynamics, coupled with increasing product awareness, have been identified as the major drivers of the market. Increasing millennial consumers, migration toward cities, and rising women's employment are further augmenting the market demand. Additionally, migration to cities has directly impacted the market for traditional hair care products. Furthermore, the existing population of cities is driving sales from specialty stores, e-commerce websites, and salons in particular.