Market Size of South America Breakfast Cereals Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Historical Data Period | 2019 - 2022 |
CAGR | 3.80 % |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
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South America Breakfast Cereal Market Analysis
The South America breakfast cereal market is growing at a CAGR of 3.8% during the forecast period (2020 - 2025).
- The growth of the market is mainly driven by the changing food habits and influence of western culture on dietary patterns of consumers, as it provides a convenient solution to readily accessible food that optimizes the ease of consumption without further preparation.
- Furthermore, cereal brands are embracing creative tactics to boost consumption in South America, so as to keep consumers engaged in the category. One such strategy is to re-position cereal from a breakfast food to an 'anytime' convenience food that can be consumed as a snack or dessert.
- However, the market is stagnated due to the consumer's equal inclination towards traditional breakfast foods, which is therefor restraining the growth of the market.