Market Share of South America Bakery Products Industry
The South American market for bakery products is fragmented, owing to the presence of large regional and domestic players in different countries. Emphasis is given on mergers, expansions, acquisitions, and partnerships of the companies, along with new product development, as strategic approaches adopted by the leading companies to boost their brand presence among consumers. Key players dominating the regional market include PepsiCo, Inc., Europastry, S.A., Grupo Bimbo, Wickbold, and Bagley Argentina SA, among others. Several manufacturers are focusing on online distribution channels for their online promotion, marketing, and branding of their products to expand their geographic reach and increase their customer base.
South America Bakery Products Market Leaders
Europastry, S.A.
PepsiCo, Inc.
Wickbold
Grupo Bimbo
Bagley Argentina SA
*Disclaimer: Major Players sorted in no particular order
