Market Share of Sour Cream Industry
The market studied is competitive with the existence of both local as well as global players. New product launches in various formats, such as dip, exotic flavored sour cream, and new convenient packaging, are among the key strategies being adopted by companies. Private-label brands provide tough competition to existing players with their flavored product offerings. The prime factors determining the market players and their position in the concerned market include the continuous launch of new products with various claims, such as low fat, lactose-free, and high quality. Companies are considerably active in investing in the target segments. Thus, the key players are embarking on expansion as one of their key strategies to achieve consolidation, optimize their offerings, and increase their consumer base. Kraft Heinz Company, Dean Foods, Fonterra Co-operative Group Limited, Danone SA, and Green Valley Creamery, among others, are the key players in the market.
Sour Cream Market Leaders
Dean Foods
Fonterra Co-operative Group Limited
The Kraft Heinz Company
Green Valley Creamery
Danone SA
*Disclaimer: Major Players sorted in no particular order
