Market Share of Singapore Plant-Based Food and Beverages Industry
The Singapore plant-based food and beverages market is highly competitive with the presence of various domestic and international players competing for a major share in the market. Major players dominating the market include Impossible Foods, Nestle SA, MAD Foods, and Danone SA, among others. These players are focusing on various marketing strategies to penetrate the market which include, product innovation, partnering with well-known brands or companies, and strengthening their hold over online and offline distribution channels. For instance, in January 2022, Growthwell Foods unveiled a new range of meat substitutes called Happiee, which features four plant-based products including Fishiee Patties, Chickiee Nuggets, Fishiee Sticks, and Chickiee Popcorn. All these products are manufactured at Growthwell's innovation and R&D manufacturing center, based in Singapore.
Singapore Plant-Based Food and Beverages Market Leaders
Impossible Foods
Beyond Meat Inc.
Nestle SA
MAD Foods
Danone SA
*Disclaimer: Major Players sorted in no particular order
