Market Trends of Saudi Arabia Small Home Appliances Industry
Increasing Smart Homes in Saudi Arabia
- A smart home is a modern setup where appliances and devices can be automatically controlled remotely from any internet-connected place in the world using a mobile or networked device. Saudi Arabia's small home appliances market has experienced substantial year-on-year growth in the number of smart homes and is expected to expand further in the upcoming years.
- Smart homes and smart kitchen appliances are critical components of the smart appliance ecosystem. The self-learning capabilities of smart home appliances assist in automatically adjusting the system according to the homeowner's routines. Broadband and internet usage have increased as network infrastructure has improved, and people are increasingly choosing wireless and technologically advanced items to ensure greater security for their families.
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Energy-efficient Consumer Appliances to Drive the Market
- Various factors influence the demand for consumer appliances in Saudi Arabia. Local consumers prioritize appliances that offer value for money, a reasonable warranty period, and a reputable brand. Notably, there has been a discernible shift towards more energy-efficient models across several categories. This change is driven by the desire to better manage energy bills and an increasing awareness of sustainability and environmental issues.
- For example, a survey conducted by the General Authority for Statistics in Saudi Arabia, involving 45,520 households, revealed that in 2022, approximately 58 percent of households in Jazan were willing to invest in replacing old appliances with more energy-efficient alternatives as part of their commitment to energy conservation.
