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Saudi Arabia Microwave Ovens Market Size (2024 - 2029)

The Saudi Arabia microwave oven market is poised for recovery and growth, driven by an increasing demand for energy-efficient and advanced kitchen appliances. Factors such as changing lifestyles, heightened consumer awareness, and a rise in the consumption of ready-to-eat foods are contributing to the expansion of the market size. The convection segment is anticipated to dominate the market share due to its faster cooking capabilities and enhanced functionality. The residential sector leads in market share, influenced by diverse food consumption preferences and lifestyle changes. Additionally, the popularity of countertop ovens is growing due to their lower maintenance costs and easier installation compared to built-in models. The market is also experiencing a surge in online sales, facilitated by high internet penetration and smartphone usage. Saudi Arabia stands as the largest importer of microwave ovens, primarily sourcing from countries like China, India, and South Korea.

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Market Size of Saudi Arabia Microwave Ovens Industry

Saudi Arabia Microwave Ovens Market Overview
Study Period 2020 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2020 - 2022
CAGR 4.00 %
Market Concentration Medium

Major Players

Saudi Arabia Microwave Ovens Market Companies

*Disclaimer: Major Players sorted in no particular order
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Saudi Arabia Microwave Ovens Market Analysis

In Saudi Arabia, the market has witnessed negative growth in the economy over the first quarter of 2020, on account of the coronavirus pandemic which has spread a worse impact on the worldwide business. However, the market in Saudi Arabia is expected to recover with healthy growth in the economy during the forecast period.

Saudi Arabia Microwave Oven Market is driven by growing demand for energy-efficient kitchen appliances and rising awareness regarding advanced appliances. The changing lifestyle, growing consumer knowledge, high power consumption and increasing demand for ready to eat food would further propel the growth of the microwave oven market in Saudi Arabia. In terms of product type, the convection segment is expected to hold the microwave oven market revenue share in Saudi Arabia on account of faster cooking and high functionality features. Based on end-user, the residential segment is dominating the microwave oven market revenue share in Saudi Arabia owing to the different preferences of people regarding food consumption and changing lifestyles. Moreover, the use of countertop ovens is rising during the forecast period in Saudi Arabia owing to less maintenance cost as compared to built-in microwave oven, easy and affordable installation charges.

During the past few years, online sales of microwave oven is rising owing to the higher level of internet penetration and smartphone usage in Saudi Arabia compared to other countries in the GCC. Popular online sites that sell microwave ovens in Saudi Arabia are Noon, xcite, eXtra Saudi, Amazon, Microless, Carrefour etc. Saudi Arabia is the largest importer of Microwave ovens and most of them are imported from China, India, and South Korea.

Saudi Arabia Microwave Ovens Industry Segmentation

The study offers a complete background analysis of the Saudi Arabia microwave oven market, including the analysis and forecast of market size, market share, industry trends, growth drivers, and vendors. It also includes insights into the market segmentation, by product type, by distribution channel, and by end-user. Additionally, the report features the qualitative and quantitative assessments, by analyzing the data gathered from the industry analysts and market participants across the key points in the industry's value chain.

By Type
Grill
Solo
Convection
By Dsitribution Channel
Offline
Online
By End-User
Residential
Commercial
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Saudi Arabia Microwave Ovens Market Size Summary

The microwave oven market in Saudi Arabia is poised for recovery and growth following the economic challenges posed by the coronavirus pandemic. The market is driven by an increasing demand for energy-efficient kitchen appliances and a growing awareness of advanced cooking technologies. Changing lifestyles, heightened consumer knowledge, and a rise in the consumption of ready-to-eat foods are further propelling market expansion. The convection segment is expected to dominate the market due to its faster cooking capabilities and enhanced functionality. The residential sector leads in market revenue, influenced by diverse food preferences and evolving lifestyles. The popularity of countertop ovens is on the rise, attributed to their lower maintenance costs and ease of installation compared to built-in models. The surge in online sales, facilitated by high internet penetration and smartphone usage, is also contributing to market growth, with major platforms like Noon, xcite, and Amazon playing significant roles.

Saudi Arabia's microwave oven market is supported by a growing population, urbanization, and increasing household numbers, particularly in Riyadh. The country's high disposable income and status as one of the wealthiest nations by spending power enable consumers to invest in luxury home products and renovations. The expanding younger demographic is driving demand for versatile home appliances, further boosting market sales. The construction sector, backed by government investments and Vision 2030, is experiencing rapid growth, which in turn is fostering demand for new household appliances like microwave ovens. Despite challenges from the COVID-19 pandemic, the market is expected to regain momentum as residential construction continues to rise. The market is fragmented, with intense competition and innovations from international companies such as LG Electronics and Samsung Electronics, which are actively engaging with the region's digitally-savvy consumers.

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Saudi Arabia Microwave Ovens Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Overview

    2. 1.2 Market Drivers

    3. 1.3 Market Restraints

    4. 1.4 Value Chain / Supply Chain Analysis

    5. 1.5 Porters Five Force Analysis

      1. 1.5.1 Threat of New Entrants

      2. 1.5.2 Bargaining Power of Buyers/Consumers

      3. 1.5.3 Bargaining Power of Suppliers

      4. 1.5.4 Threat of Substitute Products

      5. 1.5.5 Intensity of Competitive Rivalry

    6. 1.6 Insights into Technological Advancements in the Industry

    7. 1.7 Impact of COVID-19 on the Market

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Type

      1. 2.1.1 Grill

      2. 2.1.2 Solo

      3. 2.1.3 Convection

    2. 2.2 By Dsitribution Channel

      1. 2.2.1 Offline

      2. 2.2.2 Online

    3. 2.3 By End-User

      1. 2.3.1 Residential

      2. 2.3.2 Commercial

Saudi Arabia Microwave Ovens Market Size FAQs

The Saudi Arabia Microwave Ovens Market is projected to register a CAGR of 4% during the forecast period (2024-2029)

LG Electronics, Samsung Electronics, AB Electrolux, Black & Deckar and Panasonic are the major companies operating in the Saudi Arabia Microwave Ovens Market.

Saudi Arabia Microwave Ovens Report Snapshots

Saudi Arabia Microwave Ovens Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)