Market Trends of Retort Packaging Industry
Beverages to Witness Significant Growth Rate
- Flexible packaging solutions, such as retort packaging, play a crucial role in reducing waste and allows online brands to innovate their packaging to enhance the e-commerce experience. There is a high demand for retort packaging in the beverage sector due to factors such as ease of handling and reduced production and shipment costs.
- Made from heat-resistant laminated plastic, retort pouch packaging, a form of flexible packaging, plays a crucial role in ensuring the reduction of beverage and product waste while allowing online brands to innovate their packaging to enhance the e-commerce experience simultaneously.
- Lightweight packaging material is essential for beverages, particularly in pouches. The improving designs of pouches increased their applications, attracting more consumers to purchase fruit drinks, nutraceuticals, meal replacement shakes, fibre supplements, and cold-pressed juices.
- However, the quality of beverages is affected by pH, storage temperature, pressure, and contaminants' presence. Retort pouch packaging sterilizes beverages by preserving the quality and safety of beverage products with pH levels between 4.0 and 7.0 without using preservatives. Companies are increasingly employing packaging products with properties such as barrier resistance (to heat, moisture, and bacteria) and to eliminate possible oxidation.
- Consumers are becoming increasingly conscious of health and wellness. From juice in the morning to energy drinks, consumers now are spending more on products that provide refreshments that are well within the wellness trend. This has created a high demand for cost-effective packaging solutions in the beverage segment.
- In the first quarter of 2022, consumer spending on food and non-alcoholic drinks amounted to over GBP 29 billion (USD 35.26 billion), according to the Office for National Statistics (UK). The amount of money spent by households in the first quarter of 2019 was around GBP 27 billion (USD 32.8 billion). Increased sales and manufacturing of retort drinks might result from rising consumer expenditure, which would increase the need for packaging materials. Companies in this industry may be able to boost their manufacturing capabilities and produce cutting-edge packaging solutions as a result of the rising demand for retort beverage packaging.
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North America is Expected to Hold Significant Market Share
- Increased urban population, busy work life, growing single households, and increasing spending power of the population have boosted the growth of readymade, which are normally packaged in stand-up retort pouches, thereby also acting as key drivers for the growth of the retort pouch industry.
- Retort packaging has been rapidly gaining popularity, as it is a highly convenient and portable packaging solution. Many shoppers in the country prefer flexible, stand-up pouches over traditional, rigid packaging. Consumers have driven demand for stand-up pouches exponentially over the past decade, whether for snack food, beverage, baby food, or industrial oils and lubricants.
- In the United States, the Department of Health and Human Services regulates food, pharmaceutical, and nutraceutical products consumed by humans and animals. This is done through either the Food and Drug Administration (FDA) or the US Department of Agriculture (USDA). The regulation used for retort packages is quite demanding under the highest temperatures and requires the materials and processes to be listed under FDA regulation 21 CFR 177.1390.
- The growing adoption of flexible packaging techniques across numerous industries, including retail, pharmaceutical, food and beverage, and pet food, is propelling the use of retort pouches in Canada.
- In the country, about 75% of the food supply comes from packaged, processed food items. Also, there is a change in eating habits, and the country is witnessing an increase in consumption of ultra-processed, ready-to-consume foods, which are typically energy-dense with high fat, sugar, and sodium content. These food are mostly packed in retort pouches as it provides an effective technique for packaging food products that require extended shelf life.
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