Market Trends of Protein Ingredients Industry
This section covers the major market trends shaping the Protein Ingredients Market according to our research experts:
Rising Health Benefits Associated with Protein
Growing trends of urbanization, increasing geriatric population, lifestyle changes, increasing number of women in professional spaces are resulting in consumers opting for health and wellness options. Demand is increasing for protein-fortified foods to meet the daily dietary requirement, and protein ingredients have emerged from being a low-profile commodity to a value-enhancing ingredient. Protein foods are also beneficial in preventing weight gain since they make us feel full and require more work for the body to digest them. Based on clinical trials, high-protein diets can help preserve lean body mass and keep a better body composition. Additionally, as an impact of the COVID-19 pandemic, the demand for protein-enriched food products witnessed a significant upsurge among the global consumers, mainly with an aim to boost the immunity level of the consumers, thus, driving the sales of protein ingredients.
North America Holds the Largest Share in Protein Ingredients Market
North America dominates the protein ingredients market. The increasing health consciousness and awareness about the positive effects of protein consumption is anticipated to boost the North American market. Europe is another thriving market for protein ingredients. However, owing to maturation, it is likely to lose some shares to the Asia-Pacific and South American regions in the years to come. Asia-Pacific, on the other hand, is expected to be highly lucrative for market players during the forecast period owing to growing industrial growth, rising disposable incomes, and the growing population.
