Market Share of North Macedonia E-commerce Industry
In North Macedonia, AliExpress and other foreign websites accounted for around 80% of all online purchases in 2020, according to the International Trade Administration. The majority of orders were for consumer goods like clothing and sports equipment. However, eBay is utilized for specific requirements on a much lesser scale. Orthodox Christmas, Orthodox Easter, and Ramadan are the three major consumer shopping holidays in North Macedonia.
- May 2021 - Payten, part of the software company Asseco, has acquired North Macedonia's leading e-commerce platform Grouper. Payten has acquired a 100% stake in Grouper as part of a strategy to expand the company's portfolio with trading solutions. With Grouper in its ranks, the company enriches its offer for all retailers and promotes Payten e-commerce solutions.
North Macedonia E-commerce Market Leaders
Setec
Anhoch
Neptun
Ali Express
Grouper
*Disclaimer: Major Players sorted in no particular order
