Market Share of North America Online Gambling Industry
The North American online gambling market is highly fragmented and comprises regional and global players such as 888 Holdings PLC, MGM Resorts International (Borgata Hotel Casino & Spa), Caesars Entertainment Corporation, DraftKings (Golden Nugget), and Flutter Entertainment PLC, among others. Major players are focusing on mergers and acquisitions to expand their presence in the regional market and to enhance their brand portfolio to cater to the various preferences of the consumers. Merger and acquisition is the most preferred strategy in the casino gambling market. The key players are also entering into partnerships and agreements to enhance their offerings. Moreover, these players are also focusing on launching their offerings in these new potential markets. For instance, in March 2021, Golden Nugget launched a new mobile sportsbook in New Jersey with Scientific Games Corporation. Customers of Golden Nugget will gain access to the OpenSports product suite and managed trade services from Don Best Sports as the operator switches to Scientific Games' sports betting software as a result of the deployment.
North America Online Gambling Market Leaders
Caesars Entertainment Corporation
888 Holding PLC
Flutter Entertainment PLC
MGM Resorts International (Borgata Hotel Casino & Spa)
DraftKings (Golden Nugget)
*Disclaimer: Major Players sorted in no particular order
