North America Milk Protein Market Size

North America Milk Protein Market Analysis

The North America milk protein market was valued at USD 220.7 million for the current year and is projected to register a CAGR of 4.34% over the next five years.

• The rise in health and awareness of nutritional content has pushed the market for functional and fortified foods, creating demand for milk protein ingredients across the region. Manufacturers have been using dairy ingredients since they have versatile functional and nutritional properties, such as providing richness, texture, flavor, and color to food products. Additionally, there is an increased awareness about milk protein as consumers are maintaining a healthy lifestyle, as dairy proteins are rich in protein and have a superior content of amino acids.
• For instance, the rising participation of women in the labor force might reduce breastfeeding and thus shift the working mother's focus toward infant formula, as it offers essential nutritional needs for the baby's growth. Milk protein concentrate is one of the essential components of infant formula, which is likely to accelerate the growth of the milk protein ingredients market.
• Furthermore, technological innovations are accelerating the growth of milk protein isolates in the market. For instance, Kerry Group PLC has developed Ultranor, which is spray-dried milk protein isolates acquired by an ultra-filtered membrane. Ultranor milk protein isolates are greatly appropriate for value-added nutritional applications such as dietic formulation, nutritional beverages, bars, and cereals, as per the company.
• However, owing to an increasing trend of a vegan diet in the region, many people are switching to plant-based dairy products. Also, people who are lactose intolerant may not be able to digest the products properly; thus, these factors are expected to restrain the growth of the market