Market Share of North America Mezcal Industry
The North American mezcal market is competitive, with several players manufacturing mezcal. Some of the major players in the market are Pernod Ricard, Ilegal Mezcal, Rey Campero, El Silencio Holdings Inc., William Grant & Sons Ltd, and others. The prominent players are focusing on innovation, development of different varieties of mezcal with improved tastes, along with qualities to attract new consumers and widen the consumer base in the region, new product launches, and investing in acquiring small players to gain the market share in the North American mezcal Market. The price point and style of the mezcal products sets this market apart from other alcoholic beverages. Hence, each player is working towards differentiating their product from their competitors in the best possible manner to provide value to their consumers.
North America Mezcal Market Leaders
Pernod Ricard
Ilegal Mezcal
William Grant & Sons Ltd
Rey Campero
El Silencio Holdings Inc.
*Disclaimer: Major Players sorted in no particular order
