Market Size of North America Jeans Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Market Size (2024) | USD 27.58 Billion |
Market Size (2029) | USD 34.01 Billion |
CAGR (2024 - 2029) | 4.28 % |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
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North America Jeans Market Analysis
The North America Jeans Market size is estimated at USD 27.58 billion in 2024, and is expected to reach USD 34.01 billion by 2029, growing at a CAGR of 4.28% during the forecast period (2024-2029).
Jeans are deeply ingrained in North American culture, symbolizing a casual and laid-back lifestyle. This cultural association and the high income level in the region contribute to their popularity. Moreover, to meet the needs of its customers, leading fashion manufacturers are diversifying their product lines by offering a wider variety of jeans that are distinct in color, size, fabric, and design. For instance, in March 2022, H&M Hennes & Mauritz AB developed a new denim line called the 'capsule collection,' which focuses on saving water throughout the manufacturing process by collaborating with suppliers who use recycled water systems. The collection pieces were inspired by late 1990s and Y2K vibes, including high-waist straight jeans, low-waist flares, dungarees, skinny jeans, mini-skirts, and denim shirts. In addition, the capsule collection is made from fabrics containing recycled materials from industrial waste, collected clothing, recycled threads, labels and pockets, partially recycled metal, and zippers.