Market Size of North America E-Cigarettes Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 17.60 % |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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North America E-Cigarettes Market Analysis
North America E-Cigarettes market is estimated to witness a CAGR of 17.6% during the forecast period (2020 - 2025).
- Rising cigarette prices, anti-smoking campaigns, smoke-free laws, and increased access to cessation programs coupled with the growing awareness, health concerns among consumers, over the usage of conventional/ combustible have increased the demand for e-cigarettes in the region.
- Though local authorities in the region have not yet approved e-cigarettes as an aid for smoking cessation, many consumers are opting for e-cigarettes either as a means to quit smoking or an alternative/ replacement to combustible cigarettes. This trend had led to an increase in dual users i.e. consumers using both conventional/ combustible cigarettes and e-cigarettes, which is expected to drive the market over the forecast period.
- A few countries in the region prohibit the marketing, promotion, and distribution of e-cigarettes, however, the demand for these products is on the rise and they are readily available via online stores, retail stores, and street markets.
- The penetration of e-cigarettes in North America is incredibly high owing to rising popularity of e-cigarettes among the youth population, rapid expansion of vape shops and the prevalence of online retail.
