North America Chia Seeds Market Size

North America Chia Seeds Market Analysis

The North America Chia Seeds Market size is estimated at USD 248.64 billion in 2024, and is expected to reach USD 372.15 billion by 2029, growing at a CAGR of 8.40% during the forecast period (2024-2029).

COVID-19 seriously affected the production, certification, distribution, and cost of seeds by restricting the transportation of the seeds to curb the spread of the virus. This presents a problem for all countries but is likely to have a greater impact in developing countries, which may be particularly hard hit by the economic downturn and relatively more reliant on agriculture. Depending on how long the pandemic and associated confinement measures continue, the seed sector and its associated supply chains could feel the impact of COVID-19 long into the future.

In North America, Mexico was the largest producer of chia seeds, with 2,893.4 metric tons produced in 2018, and it accounted for around 99% of production in the region. Chia seeds do not follow the commoditization trend, as the market is still small, where supply is unstable, and there is a lack of awareness of the high-quality standards demanded by large industries. However, as more consumers are now aware of chia seeds and their benefits, the market is likely to witness tremendous growth in North America. Organic and non-GMO variants are the emerging trend for chia seeds. In terms of product launches, chia seeds are used as a functional ingredient in various bakery products, muesli bars, peanut butter, cereals, and other food products. The main hurdle to the Canadian chia seeds market is their high price, due to which chia seeds can easily be replaced by alternative seeds with similar health benefits, like flax seeds, in the country.