Market Trends of north america almond milk Industry
Consumer preferences shifting toward healthy foods and sustainable ingredient sourcing is largely driving the consumption of almond milk in North America
- Plant-based milk is the largest consumed category among all dairy alternative products across the region. Almond milk per capita consumption has been on the rise for the past few years due to the growing vegan population. Nearly half of the US population (47%) consumes plant-based milk regularly, a number that increases to 56% for the millennial demographic alone. Consumer preferences shifting toward healthy food and sustainable ingredient sourcing are significant factors influencing consumer choice. In the United States, 40% of Generation Z, followed by 38% of Millennials, 34% of Generation X, and 21% of Baby Boomers and Seniors demographics, consume plant-based milk due to sustainably sourced ingredients.
- One of the highest obesity rates globally is in the United States. As of November 2021, the United States had adult obesity rates of 30% or more, with 19 states having rates of 35% or more. The growing volume of lactose-intolerant consumers in the region has been another important aspect. In 2022, 30 to 50 million Americans were lactose intolerant. In order to counter these constraints, people are exploring ways to stay fit and opting for healthier lifestyles. This, in turn, has increased the consumption of various healthy drinks, including almond milk.
- Almond milk is perceived as a protein-rich nut-based milk that helps strengthen the bones. Almond milk has emerged as a good substitute for dairy milk owing to its flavor and amalgamation proficiency. It is also used as a base for smoothies since it effectively blends with hot and cold beverages such as tea or coffee and is considered a good substitute for milk, even for baking purposes. Thus, the consumption of almond milk is expected to grow significantly over the forecast period.
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OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- Almond milk production in the region has increased due to consumers' increased preference for vegan diets due to the positive health benefits of eating almonds
