Market Trends of Non-Meat Ingredients Industry
This section covers the major market trends shaping the Non-Meat Ingredients Market according to our research experts:
Increasing Consumption of Meat Snacks
The growing snack culture led to a rise in the consumption of meat snacks, as they were positioned as a healthier alternative to traditional snack products, like potato fries and biscuits, among others. Meat bars are a new wave of protein bars that contain proteins, without a long list of unknown ingredients. Companies are investing heavily in meat protein bars. It is emerging as a huge opportunity for protein bar manufacturers. One reason behind the increasing demand for meat protein bars is that many consumers believe meat to be an all-natural source of protein. Lean meat options are the favorite source for healthy protein, especially among millennial consumers. Three major varieties of meat snacks are jerky, sticks, and sausages. While sausages and jerky are popular in North America and Europe, sticks are increasingly gaining market shares in non-traditional countries, such as China.
North America Holds A Major Share in Global Market
