Motorcycle Accessories Market Size & Share Analysis - Growth Trends and Forecast (2027 - 2032)

The Motorcycle Accessories Market Report is Segmented by Product Type (Protective Gear, Luggage and Storage, Electronics, and More), Motorcycle Type (Commuter, Sports, Cruiser, and More), Sales Channel (OEM/Dealer-Fitted and Aftermarket), Distribution Channel (Online, Specialty Stores, and More), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa). Forecasts in Value (USD).

Motorcycle Accessories Market Size and Share

Motorcycle Accessories Market Size
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Motorcycle Accessories Market Analysis by Mordor Intelligence

The motorcycle accessories market size was valued at USD 23.39 billion in 2026 and is expected to grow from USD 24.88 billion in 2027 to USD 33.88 billion by 2032, at a CAGR of 6.37% during 2027-2032. Demand is supported by tighter safety requirements, wider use of connected riding equipment, and sustained interest in touring and adventure motorcycles. These factors support both replacement purchases and purchases made when a motorcycle is acquired. Product choices increasingly combine physical protection with communication, navigation, and recording functions. The aftermarket remains important because riders can add equipment over the ownership cycle instead of selecting all accessories at purchase. Counterfeit products, uneven fitment practices, and limited interoperability between connected devices remain constraints for the motorcycle accessories market.

Key Report Takeaways

  • By product type, protective gear held a 29.16% share in 2026, while electronics is projected to grow at a 12.79% CAGR through 2032.
  • By motorcycle type, commuter motorcycles held a 31.20% share in 2026, while off-road motorcycles are projected to grow at an 8.19% CAGR through 2032.
  • By sales channel, the aftermarket held a 63.75% share in 2026 and is projected to grow at a 7.20% CAGR through 2032.
  • By distribution channel, specialty stores held a 36.63% share in 2026, while online is projected to grow at a 9.09% CAGR through 2032.
  • By geography, Asia-Pacific held a 39.09% share in 2026, while the Middle East and Africa is projected to grow at an 8.09% CAGR through 2032.

Note: Market numbers in this report are based on Mordor Intelligence's proprietary estimation framework, which combines nine months of actuals with Q4 projections for base year 2026.

Motorcycle Accessories Market Segment Analysis

By Product Type:

Protective Gear Leads While Electronics Expands

Protective gear held a 29.16% share in 2026, while electronics is forecast to expand at a 12.79% CAGR through 2032. Protective gear remains essential because helmets, gloves, jackets, boots, and body protection serve everyday riding as well as longer travel. Safety requirements, retailer guidance, fit, comfort, and climate suitability make this category less discretionary than cosmetic upgrades. Replacement purchases arise when equipment is damaged, worn, uncomfortable, or no longer appropriate for the rider’s needs. Electronics include communication devices, navigation tools, cameras, and connected helmet features that support group riding, route planning, and emergency awareness. This combination keeps protective products central while connected equipment broadens the motorcycle accessories market.

Luggage and storage support commuters, tourers, and adventure riders who need secure mounting, useful capacity, waterproofing, and motorcycle-specific design. Performance parts retain interest among riders seeking a different riding feel, appearance, or sound, although high-cost upgrades may be deferred. Lighting improves visibility during extended travel, while security products address theft concerns where motorcycles are parked outdoors or in shared spaces. Covers, mirrors, and grips meet practical needs and provide accessible purchases for new riders. Electronics products must be simple to install, usable with gloves, weather resistant, and supported after purchase. The motorcycle accessories industry increasingly links digital products with helmets and protection, making compatibility and clear guidance more important for buyers.

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Motorcycle Accessories Market Share by Product Type, 2026
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Motorcycle Accessories Market Share by Product Type, 2026

By Motorcycle Type:

Commuter Motorcycles Lead While Off-Road Accelerates

Commuter motorcycles held a 31.20% share in 2026, while off-road is forecast to grow at an 8.19% CAGR through 2032. Touring and adventure riders often prepare for longer routes and changing conditions with luggage, guards, navigation, communications, apparel, and weather protection. Their requirements create several purchase occasions during ownership instead of a single transaction at the time of motorcycle purchase. Off-road riders prioritize equipment that withstands dirt, water, impacts, and varied terrain without restricting movement or adding unnecessary weight. Helmets, boots, gloves, body protection, guards, and compact luggage are relevant for trail riding and light adventure travel. These needs make both categories important sources of demand for the motorcycle accessories market.

Commuters and scooter riders tend to prioritize helmets, rain protection, storage, locks, phone mounts, and simple comfort items for daily travel. Their purchases are usually practical, while sport riders often choose protective apparel, communication products, performance parts, and styling accessories. Cruiser riders commonly consider comfort, luggage, wind protection, and aesthetic customization, yet still expect reliable fit and durability. Motorcycle type also shapes how customers research products, with adventure and off-road users often comparing durability and fitment before buying. Commuters may prioritize availability and straightforward installation, while sport and cruiser buyers may place more weight on brand and style. Suppliers benefit when motorcycle-specific guidance helps each rider find suitable equipment without treating every user as the same customer.

By Sales Channel:

Aftermarket Maintains Its Lead and Growth

The aftermarket held a 63.75% share in 2026 and is forecast to expand at a 7.20% CAGR through 2032. It lets riders customize motorcycles after purchase and choose from more brands, price points, and product combinations than standard factory configurations. This flexibility is useful for luggage, protection, electronics, styling components, and equipment added gradually over the ownership cycle. Aftermarket suppliers can introduce products for new motorcycle models, emerging travel needs, or developing technologies without waiting for factory programs. Better fitment databases and instructions reduce the uncertainty that once directed many buyers toward dealer-installed products. These strengths make the aftermarket a key route to the motorcycle accessories market for new and experienced riders.

OEM and dealer-fitted accessories remain relevant because they can be ordered with the motorcycle and supported through the dealer relationship. Buyers may value bundled financing, factory warranty assurance, model-specific advice, and a single point of service. Factory programs, however, cannot always match the breadth available from specialists, and many riders later seek aftermarket upgrades. The choice depends on product complexity, with some consumers choosing factory-integrated items but buying luggage, apparel, or communications from specialist brands. Strong warranty practices and credible installation guidance help aftermarket sellers build repeat customer trust. The motorcycle accessories market is shaped by the interaction of dealer convenience, broad aftermarket choice, and product confidence.

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Motorcycle Accessories Market Share by Sales Channel, 2026
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By Distribution Channel:

Specialty Stores Lead While Online Builds Reach

Specialty stores held a 36.63% share in 2026, while online is forecast to grow at a 9.09% CAGR through 2032. Specialty stores remain relevant because helmets, jackets, luggage systems, and technical electronics often require fitting, comparison, or mounting advice. Customers can assess materials, comfort, build quality, and sizing with support from staff who understand motorcycle use. Online channels make products visible to riders outside major retail locations and simplify comparisons for less common motorcycle models. Digital content can explain installation, maintenance, compatibility, delivery, and returns before a buyer commits to a purchase. This combination of physical service and digital access supports the motorcycle accessories market.

Dealerships remain important for original equipment products, model-specific kits, and customers who want installation managed by a known service team. Informal retailers and general stores can have local reach where specialist coverage is limited, although technical support and certification visibility may vary. Online sellers must manage product authenticity carefully because convenience does not resolve concerns around safety, quality, or correct fit. Specialty stores can extend their catalog through digital ordering while retaining their advisory role. Online retailers can reduce returns through accurate photos, specifications, and fitment checks. The motorcycle accessories market is supported when customers can research online, verify fit with an expert, and buy through a convenient channel.

Geography Analysis

Asia-Pacific held a 39.09% share in 2026 and remains the largest regional base for the motorcycle accessories market. A large two-wheeler user base supports demand for practical safety and utility products, including helmets, storage, locks, rain equipment, and comfort items. India supports replacement demand because certified helmets are required under the applicable framework, and enforcement has addressed noncompliant products. Dense urban markets commonly emphasize commuting, theft prevention, weather protection, and simple installation, while other riders are moving toward touring and connected equipment. Suppliers must balance accessible choices with higher-specification products and adapt fitment information to local motorcycle types, road conditions, climate, and price sensitivity.

Europe and North America are important centers for premium equipment and specialized riding categories. Riders often seek apparel, travel systems, protective components, communications, and navigation tools for longer journeys, while mature retail networks support comparison across stores, dealers, and online sellers. UK registration data from the Motorcycle Industry Association (MCIA) showed adventure motorcycles up 41.8% in July 2026, which supports demand for touring and mixed-surface equipment. Buyers frequently value testing, brand reputation, warranty support, and product design, but discretionary spending pressure can delay nonessential upgrades. Brands need to show practical value through durability, weather resistance, safety, and easy installation while maintaining options across price points.

The Middle East and Africa is forecast to grow at an 8.09% CAGR through 2032 in the motorcycle accessories market. Gulf countries are supported by a developing rider culture, younger consumers, and improving access to dealers and online retail, while other areas focus more on functional products. South America provides additional aftermarket potential as motorcycle ownership supports urban travel and work-related mobility, with riders often starting with essential protection and utility products. In both regions, online discovery can expand reach where specialist stores are limited, but product durability, price, authenticity, fitment, and reliable installation remain decisive. Suppliers will need focused local assortments and capable distribution partners rather than a uniform global approach.

Motorcycle Accessories Market Growth Rate by Region
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Competitive Landscape

Market Concentration

Motorcycle Accessories Market Concentration
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The motorcycle accessories market is fragmented because brands often specialize in protective gear, luggage, communications, performance parts, security equipment, or bodywork rather than every category. Competition depends on product quality, fitment credibility, brand recognition, technical support, and retailer relationships. Riders can assemble equipment from several manufacturers, which limits the influence of any single supplier across the full purchase basket. Alpinestars, Dainese, GIVI, Akrapovič, SHOEI, Sena Technologies, SW-MOTECH, and other recognized companies compete through their product expertise. This structure leaves room for established specialists and focused entrants that meet a clearly defined rider need.

Product development remains a central competitive tool, particularly in communications and connected equipment. Sena has continued to update its communication products for group riding, audio capability, and compatibility with existing rider equipment. These releases show how an electronics supplier can compete through ongoing improvements instead of price alone. SW-MOTECH has also expanded motorcycle-specific luggage and accessory applications, including products for the Royal Enfield Himalayan 450 and additions to its Legend Gear range. Such system-based offerings encourage repeat purchases by making racks, bags, guards, and smaller accessories easier to combine.

Channel partnerships are equally important because riders expect accurate product information, available stock, and reliable delivery when they plan a trip or acquire a motorcycle. Brands need specialty stores, dealers, and online sellers that can answer detailed questions on installation and compatibility. A weak retailer experience can harm a strong product, so distribution support is a material competitive consideration. No supplier yet provides a unified solution across certified protection, communications, navigation, crash awareness, and electric-motorcycle diagnostics, leaving scope for partnerships and improved interoperability. The motorcycle accessories market will favor companies that provide clear compatibility without trapping riders in a difficult or closed system.

Motorcycle Accessories Industry Leaders

  1. Alpinestars S.p.A.

  2. Dainese S.p.A.

  3. GIVI S.r.l.

  4. Akrapovič d.d.

  5. SHOEI Co., Ltd.

  6. *Disclaimer: Major Players sorted in no particular order

Motorcycle Accessories Market Companies Covered in this Report

  • GIVI S.r.l.
  • SW-MOTECH GmbH & Co. KG
  • Touratech GmbH
  • NAD, S.L.
  • Akrapovič d.d.
  • Yoshimura Japan Co., Ltd.
  • Alpinestars S.p.A.
  • Dainese S.p.A.
  • REV'IT! Sport International B.V.
  • Cardo Systems Ltd.
  • Sena Technologies, Inc.
  • Garmin Ltd.
  • National Cycle, Inc.
  • Saddlemen, Inc.
  • Oxford Products Ltd.
  • R&G Racing Ltd.
  • Arai Helmet Co., Ltd.
  • SHOEI Co., Ltd.
  • Puig Hi-Tech Parts, S.L.
  • Hepco & Becker GmbH

Recent Industry Developments in Motorcycle Accessories Market

  • October 2026: Quin partnered with Japanese helmet manufacturer Kabuto to bring connected safety capabilities to Kabuto's motorcycle helmet range, starting with the KF-2F.
  • August 2026: Vega Auto's AXOR brand launched the MX Carbon, a carbon-fiber off-road helmet weighing about 1,050 grams and certified to ECE 22.06, DOT, and ISI standards.
  • August 2026: Sena and BMW Motorrad revealed a co-developed intercom system, integrated into the BMW GS Rallye Carbon helmet, for the 2026 BMW Motorrad International GS Trophy.
  • April 2026: Cardo Systems launched the PACKTALK-S and 4X-S communication systems for integration into SHOEI GT-Air 3, NEOTEC 3, and J-Cruise 3 helmets.
  • March 2026: Alpinestars launched the Supertech R7 (S-R7) road and track helmet, which uses a carbon, aramid fiber, and fiberglass shell and is ECE 22.06 and DOT certified.

Table of Contents for Motorcycle Accessories Industry Report

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET LANDSCAPE

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Connected Riding and Motorcycle Electronics Adoption
    • 4.2.2 Mandatory Helmet and Protective-Gear Compliance
    • 4.2.3 Rising Touring and Adventure Riding Participation
    • 4.2.4 E-Commerce Expansion and Wider Product Availability
    • 4.2.5 Growing Demand for Integrated Electric-Motorcycle Accessories
    • 4.2.6 Fitment Complexity and Model-Specific Accessory Bundling
  • 4.3 Market Restraints
    • 4.3.1 High Counterfeit and Non-Compliant Aftermarket Product Availability
    • 4.3.2 Discretionary Spending Sensitivity in Premium Accessories
    • 4.3.3 Fragmented Fitment Standards and Installation Liability
    • 4.3.4 Limited Interoperability Across Connected Accessories
  • 4.4 Value/Supply-Chain Analysis
  • 4.5 Regulatory Landscape
  • 4.6 Technological Outlook
    • 4.6.1 Smart Helmets and Integrated Communication Systems
    • 4.6.2 Motorcycle Navigation, Telematics, and Ride-Tracking Systems
    • 4.6.3 Adaptive LED Lighting and Visibility Technologies
    • 4.6.4 Electronic Airbag and Impact-Protection Systems
    • 4.6.5 Anti-Theft Connectivity and Vehicle-Location Technologies
    • 4.6.6 EV-Compatible Charging, Power Management, and Diagnostic Accessories
  • 4.7 Porter's Five Forces Analysis
    • 4.7.1 Threat of New Entrants
    • 4.7.2 Bargaining Power of Buyers
    • 4.7.3 Bargaining Power of Suppliers
    • 4.7.4 Threat of Substitutes
    • 4.7.5 Intensity of Competitive Rivalry

5. MARKET SIZE AND GROWTH FORECASTS (VALUE (USD))

  • 5.1 By Product Type
    • 5.1.1 Protective Gear (Helmets, Jackets, Gloves, Boots)
    • 5.1.2 Luggage and Storage (Saddlebags, Top Cases, Tank Bags)
    • 5.1.3 Electronics (Navigation, Communication Headsets, Dash Cams)
    • 5.1.4 Lighting
    • 5.1.5 Performance Parts (Exhausts, Air Filters)
    • 5.1.6 Security (Locks, Alarms)
    • 5.1.7 Covers
    • 5.1.8 Mirrors and Grips
    • 5.1.9 Others
  • 5.2 By Motorcycle Type
    • 5.2.1 Commuter
    • 5.2.2 Sports
    • 5.2.3 Cruiser
    • 5.2.4 Touring/Adventure
    • 5.2.5 Off-Road
    • 5.2.6 Scooters
    • 5.2.7 Others
  • 5.3 By Sales Channel
    • 5.3.1 OEM/Dealer-Fitted
    • 5.3.2 Aftermarket
  • 5.4 By Distribution Channel
    • 5.4.1 Online
    • 5.4.2 Specialty Stores
    • 5.4.3 Dealerships
    • 5.4.4 Others
  • 5.5 By Geography
    • 5.5.1 North America
    • 5.5.1.1 United States
    • 5.5.1.2 Canada
    • 5.5.1.3 Mexico
    • 5.5.2 Europe
    • 5.5.2.1 Germany
    • 5.5.2.2 France
    • 5.5.2.3 Italy
    • 5.5.2.4 United Kingdom
    • 5.5.2.5 Spain
    • 5.5.2.6 Russia
    • 5.5.2.7 Netherlands
    • 5.5.2.8 Sweden
    • 5.5.2.9 Poland
    • 5.5.2.10 Rest of Europe
    • 5.5.3 Asia-Pacific
    • 5.5.3.1 China
    • 5.5.3.2 Japan
    • 5.5.3.3 India
    • 5.5.3.4 Indonesia
    • 5.5.3.5 Thailand
    • 5.5.3.6 Vietnam
    • 5.5.3.7 South Korea
    • 5.5.3.8 Australia
    • 5.5.3.9 New Zealand
    • 5.5.3.10 Rest of Asia-Pacific
    • 5.5.4 South America
    • 5.5.4.1 Brazil
    • 5.5.4.2 Argentina
    • 5.5.4.3 Colombia
    • 5.5.4.4 Chile
    • 5.5.4.5 Peru
    • 5.5.4.6 Rest of South America
    • 5.5.5 Middle East and Africa
    • 5.5.5.1 Saudi Arabia
    • 5.5.5.2 United Arab Emirates
    • 5.5.5.3 Turkey
    • 5.5.5.4 Israel
    • 5.5.5.5 South Africa
    • 5.5.5.6 Egypt
    • 5.5.5.7 Morocco
    • 5.5.5.8 Nigeria
    • 5.5.5.9 Rest of Middle East and Africa

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (Includes Global Level Overview, Market Level Overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share, Products and Services, Recent Developments)
    • 6.4.1 GIVI S.r.l.
    • 6.4.2 SW-MOTECH GmbH & Co. KG
    • 6.4.3 Touratech GmbH
    • 6.4.4 NAD, S.L.
    • 6.4.5 Akrapovič d.d.
    • 6.4.6 Yoshimura Japan Co., Ltd.
    • 6.4.7 Alpinestars S.p.A.
    • 6.4.8 Dainese S.p.A.
    • 6.4.9 REV'IT! Sport International B.V.
    • 6.4.10 Cardo Systems Ltd.
    • 6.4.11 Sena Technologies, Inc.
    • 6.4.12 Garmin Ltd.
    • 6.4.13 National Cycle, Inc.
    • 6.4.14 Saddlemen, Inc.
    • 6.4.15 Oxford Products Ltd.
    • 6.4.16 R&G Racing Ltd.
    • 6.4.17 Arai Helmet Co., Ltd.
    • 6.4.18 SHOEI Co., Ltd.
    • 6.4.19 Puig Hi-Tech Parts, S.L.
    • 6.4.20 Hepco & Becker GmbH

7. MARKET OPPORTUNITIES AND FUTURE OUTLOOK

  • 7.1 White-Space and Unmet-Need Assessment

Global Motorcycle Accessories Market Report Scope

The Motorcycle Accessories Market is segmented by Product Type, Motorcycle Type, Sales Channel, Distribution Channel, and Geography. By Product Type, the market is segmented into Protective Gear (Helmets, Jackets, Gloves, Boots), Luggage and Storage (Saddlebags, Top Cases, Tank Bags), Electronics (Navigation, Communication Headsets, Dash Cams), Lighting, Performance Parts (Exhausts, Air Filters), Security (Locks, Alarms), Covers, Mirrors and Grips, and Others. By Motorcycle Type, the market is segmented into Commuter, Sports, Cruiser, Touring/Adventure, Off-Road, Scooters, and Others. By Sales Channel, the market is segmented into OEM/Dealer-Fitted and Aftermarket. By Distribution Channel, the market is segmented into Online, Specialty Stores, Dealerships, and Others. By Geography, the market is segmented into North America (United States, Canada, and Mexico), Europe (Germany, France, Italy, United Kingdom, Spain, Russia, Netherlands, Sweden, Poland, and Rest of Europe), Asia-Pacific (China, Japan, India, Indonesia, Thailand, Vietnam, South Korea, Australia, New Zealand, and Rest of Asia-Pacific), South America (Brazil, Argentina, Colombia, Chile, Peru, and Rest of South America), and Middle East and Africa (Saudi Arabia, United Arab Emirates, Turkey, Israel, South Africa, Egypt, Morocco, Nigeria, and Rest of Middle East and Africa). Market forecasts are provided in terms of Value (USD).

Segmentation Overview

By Product Type
Motorcycle Accessories Market segmentation breakdown
Protective Gear (Helmets, Jackets, Gloves, Boots)
Luggage and Storage (Saddlebags, Top Cases, Tank Bags)
Electronics (Navigation, Communication Headsets, Dash Cams)
Lighting
Performance Parts (Exhausts, Air Filters)
Security (Locks, Alarms)
Covers
Mirrors and Grips
Others
By Motorcycle Type
Motorcycle Accessories Market segmentation breakdown
Commuter
Sports
Cruiser
Touring/Adventure
Off-Road
Scooters
Others
By Sales Channel
Motorcycle Accessories Market segmentation breakdown
OEM/Dealer-Fitted
Aftermarket
By Distribution Channel
Motorcycle Accessories Market segmentation breakdown
Online
Specialty Stores
Dealerships
Others
By Geography
Motorcycle Accessories Market segmentation breakdown
North America United States
Canada
Mexico
Europe Germany
France
Italy
United Kingdom
Spain
Russia
Netherlands
Sweden
Poland
Rest of Europe
Asia-Pacific China
Japan
India
Indonesia
Thailand
Vietnam
South Korea
Australia
New Zealand
Rest of Asia-Pacific
South America Brazil
Argentina
Colombia
Chile
Peru
Rest of South America
Middle East and Africa Saudi Arabia
United Arab Emirates
Turkey
Israel
South Africa
Egypt
Morocco
Nigeria
Rest of Middle East and Africa
Motorcycle Accessories Market segmentation breakdown
By Product Type Protective Gear (Helmets, Jackets, Gloves, Boots)
Luggage and Storage (Saddlebags, Top Cases, Tank Bags)
Electronics (Navigation, Communication Headsets, Dash Cams)
Lighting
Performance Parts (Exhausts, Air Filters)
Security (Locks, Alarms)
Covers
Mirrors and Grips
Others
By Motorcycle Type Commuter
Sports
Cruiser
Touring/Adventure
Off-Road
Scooters
Others
By Sales Channel OEM/Dealer-Fitted
Aftermarket
By Distribution Channel Online
Specialty Stores
Dealerships
Others
By Geography North America United States
Canada
Mexico
Europe Germany
France
Italy
United Kingdom
Spain
Russia
Netherlands
Sweden
Poland
Rest of Europe
Asia-Pacific China
Japan
India
Indonesia
Thailand
Vietnam
South Korea
Australia
New Zealand
Rest of Asia-Pacific
South America Brazil
Argentina
Colombia
Chile
Peru
Rest of South America
Middle East and Africa Saudi Arabia
United Arab Emirates
Turkey
Israel
South Africa
Egypt
Morocco
Nigeria
Rest of Middle East and Africa

Key Questions Answered in the Report

What is driving demand for motorcycle accessories?

Safety compliance, connected riding equipment, touring activity, and wider online access are the main factors supporting demand.

Which product category leads motorcycle accessories sales?

Protective gear led with a 29.16% share in 2026, supported by regular safety and replacement needs.

Which product category is expected to grow fastest?

Electronics is forecast to expand at a 12.79% CAGR through 2032 as riders adopt communication, navigation, and connected equipment.

Why do riders use the aftermarket for motorcycle accessories?

The aftermarket offers more choice and lets riders add or upgrade equipment over the life of a motorcycle.

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