Market Trends of Mobile Health (mHealth) Industry
This section covers the major market trends shaping the Mobile Health (mHealth) Market according to our research experts:
Remote Patient Monitoring Devices are Expected to Show Better Growth Over the Forecast Period
Mobile-Health for monitoring and collecting real-time patient data plays a critical role in managing various vital parameters of the patients for better health outcomes. The wearable device allows the patient information to be easily tracked and verified by the concerned doctor and grounds the result analysis for treatment services. If the patient's abnormal condition is found in the e-health monitoring system (EHMS) analysis, the doctor can make appropriate decisions based on the results. Treatment can be started immediately, and relevant medication setups can be sent to the patient in an ambulance within a short time.
Through SMS services, remote patient monitoring platforms help to provide various additional health-related services, such as daily health alerts, doctor appointments, E-Health check-up reports, suggested food diets, and other benefits. Consequently, hospitals can customize EHMS applications and provide the best possible E-Health services.
Furthermore, the approval of products by market players is propelling the growth of the market segment. For instance, in November 2021, AirStrip announced the formation and integration of its platform with Adjuvare, Inc. The creation of the inter-operative and AI-augmented Adjuvare platform will extend acute and semi-acute patient care from the hospital to the patient's home with the establishment of "NORAD" of Virtual Acute Care.
Additionally, in November 2022, launched Remote Patient Monitoring PharmcoMyRPM, a mobile app and patient portal, and PharmcoRPM, a web portal to help providers remotely manage patients' chronic disease and transitional care.
Thus, owing to the increasing product approvals for continuous monitoring of vital parameters and the growing awareness of health management, the studied segment is expected to grow over the forecast period.
North America is Expected to Dominate the Mobile-Health (m-Health) Market Over the Forecast Period
North America is projected to maintain its dominance in the mobile-health (m-Health) market over the forecast period. The increasing geriatric population, rising incidences of chronic diseases, growing demand for wireless and portable systems, and the presence of sophisticated reimbursement structures aimed at cutting out-of-pocket expenditure levels are the major factors attributed to its large market share.
Due to the outbreak of COVID-19 in the United States and the lockdown situation, it was also essential to maintain core and critical medical and public health services. Telemedicine services widely increased in the country, as per the CDC, thereby significantly driving the market. As per the study published in June 2021, there are about 2,000 mobile clinics in the United States, serving 7 million at-risk people annually. The mobile clinic model is an efficient avenue for healthcare delivery (USD 36 saved from mobile clinic services compared to emergency room visits for every USD 1 invested in the mobile clinic). Thus, the increasing market for mobile health services is expected to boost the growth of the overall market throughout the analysis period.
Moreover, healthcare in the North American region is experiencing positive trends with the emergence of mobile health applications that help people be active in personal health management. Smartphones and mobile technology make it possible to use both clinical and lifestyle applications to support, educate, and change health behaviors. More people are now using mobile health applications.
The technological advancements in mobile health devices, product launches, partnerships, and acquisitions are projected to boost the market's growth. For instance, in January 2021, Boston Scientific Corporation acquired Preventice Solutions, a privately held company that provides a full range of mobile cardiac health solutions and services, including ambulatory cardiac monitors like short- and long-term Holter monitors, cardiac event monitors, and mobile cardiac telemetry. Additionally, in February 2021, Philips acquired BioTelemetry Inc., one of the leading United States-based remote cardiac diagnostics and monitoring service providers.
Thus, owing to the abovementioned factors, the market in the North American region is expected to project growth over the forecast period.
