Market Share of Middle East & Africa Bath and Shower Products Industry
The Middle East & Africa Bath & Shower Products market is very competitive with established global players occupying the major share of the market. Among all, the major players include international brands such as Procter & Gamble Co., Unilever PLC, Henkel AG & Co KGaA, L`Oreal SA, L'Occitane International SA, etc.
Major brands operating in this segment are opting for strategies inclusive of new product development and expansion in the distribution channel, for expanding their businesses in the region. On the other hand, brands are also expanding their presence in the premium segment of bath and shower products where the factor of aromatherapy will play a significant role in driving the sales.
Middle-East and Africa Bath and Shower Products Market Leaders
Procter & Gamble
Unilever
Loreal Group
L'Occitane International SA
*Disclaimer: Major Players sorted in no particular order
